by Cristian De Nardo | Jun 1, 2022 | Marketing
Outstanding leadership is key to any organization’s success. Without it, a business is prone to low morale and frequent turnover. One way to help yourself grow as a leader is to set actionable, trackable leadership goals. These goals should be focused on...
by Cristian De Nardo | Jun 1, 2022 | Marketing
Did you know that customer retention has been found to be even more critical to your company’s success than customer acquisition? Frederick Reichheld of Bain & Company found as little as a five percent increase in customer retention can result in an increase...
by Cristian De Nardo | Jun 1, 2022 | Marketing
Admittedly, when I opened my Etsy shop last year, I half-expected the sales to pour in naturally. In reality, opening an online store is half the battle — you also need a solid strategy for generating ecommerce sales. The same is true for ecommerce veterans. If...
by Cristian De Nardo | Jun 1, 2022 | Marketing
You put an app on your phone, but haven’t used it in a week, and you’re about to delete it from your phone. Then an email arrives that shows you how the app solves a problem you’ve been struggling with. Email personalization saves the day. A 2022 McKinsey...
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