4 Tools to Help Rank Your YouTube Videos

Are your YouTube videos ranking in YouTube search? Looking for tools to optimize your titles, keywords, and tags? In this article, you’ll discover a four-step process to reveal high-performing keywords for your YouTube content. #1: Gauge Topic Interest with Google Trends Before you create a YouTube video, the first step is to find a topic […]

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How to Customize Your Instagram Story Highlights Cover

Do you use Instagram story highlights? Wondering how to make them more recognizable to your followers? In this article, you’ll discover how to change your Instagram story highlights cover from the default view to a branded cover image. Why Brand Your Instagram Highlight Covers? The Instagram Highlights feature lets you group and save important, educational, […]

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12 Overlooked Facebook Features That Help Marketers

Do you need to streamline your Facebook marketing activities? Have you explored all of the functions Facebook has for marketers? In this article, you’ll discover 12 overlooked Facebook features that help you better manage your content and communities. #1: Customize Your News Feed The Facebook algorithm and the posts that get shown in the news […]

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How to Use Facebook Lookalike Audiences With Custom Audiences

Want to expand your ad reach on Facebook? Looking for new ways to target potential customers? To explore creative ways to combine Facebook lookalike audiences with custom ad audiences, I interview Rick Mulready. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to […]

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How to Use Facebook Ad Dayparting to Optimize Your Results

Want to make sure you serve Facebook and Instagram ads when your followers are online? Have you considered dayparting your ad campaigns? In this article, you’ll discover how to use dayparting to schedule Facebook and Instagram ads to pause and run on specific days and times. What Is Dayparting? Dayparting is the practice of scheduling […]

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6 Instagram Stories Design Tools for Marketers

Want to create more professional-looking Instagram stories? Wondering how to easily add design elements or music to your stories? In this article, you’ll discover six easy-to-use design tools that will make your Instagram stories more interesting. #1: Customize Stories Templates With Easil Price: Basic plan is free; paid plans start at $7.50/month Easil is a […]

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How to Host a Facebook Watch Party in Your Facebook Group

Want to build more engagement in your Facebook group? Have you heard of a Facebook watch party? Now your group can watch and comment on videos together. In this article, you’ll discover how to run a Facebook watch party inside your Facebook group. What Is a Facebook Watch Party? Facebook Watch Party is a new […]

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How to Reshare an Instagram Post to Your Instagram Stories

Wish you could easily reshare someone else’s Instagram post? Have you heard of Instagram’s Add Post to Your Story feature? In this article, you’ll discover how to add any public post to your Instagram story and how this feature can benefit your business. Find Out if You Have the Instagram Reshare Feature The Instagram reshare […]

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Instagram Rolls Out Focus Portrait Mode

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the new LinkedIn profile layout with Viveka Von Rosen, Instagram rolling out Focus portrait mode with Jenn […]

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Predictive Analytics: How Marketers Can Improve Future Activities

Want your marketing to be more efficient? Wondering how predicting your marketing cycles can help? To explore how marketers can get started with predictive analytics, I interview Chris Penn. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business […]

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