Taylor Swift is continuing her partnership with Apple Music, with yet another ad featuring the singer and the streaming service. The new minute-long commercial features Taylor Swift dancing around to ‘I Believe In A Thing Called Love’ by The Darkness.

Swift demonstrates using the Apple Music discovery features (via the ‘Friday Night Rocks!’ playlist) to find the track. The ad ends with the slogan ‘Dance like no one’s watching’.  Watch the ad after the jump …

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Filed under: AAPL Company, Apple Music, iOS, iOS Devices, Tech Industry Tagged: Apple Music, Music, streaming, subscribers, Taylor Swift

I like to think I’m pretty handy with a camera, but am definitely an amateur when it comes to video. Unlike some of the talented videographers we have here on the team, my idea of video editing is to throw a bunch of clips into iMovie, add cross-dissolves between them, drop in a music track and call it good.

But even that level of video editing can be surprisingly time-consuming, which creates something of a dilemma. I enjoy having a video record of things like fun bike rides, but don’t want to spend hours creating them. So for a group ride at the weekend, I tried a different approach that took hardly any time and seemed to work surprisingly well …

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Filed under:
How-To Tagged: Cycling, how to, IMovie, iMovie tutorial, timelapse, Timelapse video, video

The discontinuation of the iPod Classic back in 2014 gave prices of used models a boost in the following holiday season, some models selling for up to four times the original price. A Guardian report says that collectors are now paying even more for some models, with special editions selling for as much as $90,000.

Terapeak, a company which tracks pricing of collectibles on eBay, […] found that classic iPods in their original packaging were priced at collectibles levels – one U2 special edition, Terapeak noted, sold in November for $90,000.

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Filed under: Tech Industry Tagged: Apple collectibles, iPod, IPod Classic, iPod Classic values, iPod Classic worth, iPod collectibles

Apple has told the families of two teenage boys lost at sea that it has been unable to recover any data from the iPhone belonging to one of them. The families had hoped that content on the phone might have provided clues as to what happened.

14-year-olds Austin Stephanos and Perry Cohen failed to return from a boating trip last July, but their 19-foot boat was boat was found drifting 100 miles from Bermuda back in March, and on it was an iPhone belonging to Stephanos. Apple agreed last month to attempt to recover data from the phone, but the SunSentinel reports that the company’s efforts were unsuccessful …

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Filed under: iOS Devices Tagged: Austin Stephanos, boat, Florida, lost at sea, Perry Cohen

This week Zac and Benjamin talk about some juicy iOS 10 and iPhone 7 rumors. Along with that, we’ll get into some Apple Music changes and a powerful Siri competitor called Viv. The Happy Hour podcast is available for download on iTunes and through our dedicated RSS feed.

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Filed under: Happy Hour Tagged: Happy Hour, iOS 10, iPhone 7, Podcast, rumors

Even though the FBI’s battle with Apple over the San Bernardino iPhone is essentially over, FBI director James Comey today explained that the case is just the beginning of litigation over accessing smartphones and other devices. As reported by Reuters, Comey explained that there will be more litigation between the FBI and manufacturers over accessing locked devices, noting that encryption is “essential tradecraft” of terrorist groups.

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Filed under: AAPL Company Tagged: Apple, FBI, James Comey

A report from Digital Music News today citing sources close to Apple claims the company is currently considering a plan that would see it shutdown its iTunes Store music download business within two years. The move would mean the company would stop selling downloads of music from iTunes and instead focus entirely on monthly subscriptions to its Apple Music streaming service.

However, on top of the rather fast two year timeline quoted for exiting from the downloads business, the report does add that a 3 to 4 year timeline is also something being considered by Apple executives:

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Filed under: Apps Tagged: Apple, Apple Music, downloads, iTunes, Music, Revenue, sales

According to a new report from LA Business Journal, Apple is in the process of securing real estate space for a new store in Los Angeles. The store will reportedly be located at the historic Tower Theatre in downtown Los Angeles, which could help revitalize the area’s retail business as a whole.

The Apple Store would be located at 800 S. Broadway, although specific details regarding the size of the store are still unclear. Additionally, it’s unknown how much Apple is paying for this retail space. Currently, there is over 250,000-square-feet of vacant retail space on Broadway between First Street and Olympic Boulevard, so Apple likely isn’t paying an extraordinary amount of money for the space.

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Filed under: AAPL Company Tagged: Apple, Apple Store, retail

Apple has released the fourth update to Safari Technology Preview today with fixes in connecting to the 1Password extension and watching videos on Netflix. The update primarily focuses on general bug fixes including networking, media, JavaScript, CSS, web APIs, Web Inspector, rendering, and accessibility. Safari Technology Preview is available as a download through the Apple Developer Center and subsequent updates will be received through the Mac App Store.

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Filed under: Developers, Mac Tagged: developers, Safari, Safari Technology Preview

Google Translate is getting a bevy of new features today that will make translating on mobile easier. While Android gets a new feature that will get rid of the need to manually copy and paste into the Translate app, iOS finally gets an offline mode. Additionally, the Word Lens instant visual translation feature now works on both Simplified and Traditional Chinese.

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Filed under: Apps Tagged: Google Translate, offline mode, Word Lens