Facebook begins showing sponsored posts in Messenger with small test in Australia and Thailand

After testing the ability for brands to communicate directly with users, Facebook today announced its next step in monetizing its Messenger platform. In a post on the Messenger blog, Facebook product manager Eddie Zhang announced that the company is launching a “very small test” of ads in Messenger, beginning in Australia and Thailand.

This week we are launching a very small test in Australia and Thailand that gives businesses the opportunity to place ads on the Messenger home screen. This means that a business is able to place an ad in an area of Messenger below your recent conversations.

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Filed under: Apple

Do you currently use Night Shift on iOS? Will you use it on macOS? [Poll]

Earlier today, we went hands-on with the recent addition of Night Shift to macOS. The feature comes with macOS 10.12.4, which was released to developers yesterday.

Night Shift is Apple’s color temperature adjustment feature that automatically changes the temperature of your display depending on what time of day it is. The feature was first introduced with iOS 9.3 and has come to the Mac one year later.

Do you use Night Shift on iOS? Will you use it on the Mac?

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Filed under: Apple

Apple plans for additional 200 megawatts of solar energy in Nevada

Apple and its partner NV Energy today confirmed plans for an expansion of their solar operations for up to an additional 200 megawatts of energy to support the growing needs of Apple’s data center in Reno.

In addition to supporting Apple’s data center, the announcement notes that Apple will keep 5 megawatts of the new plant to sell to residential and commercial customers through NV Energy. Back in the summer last year Apple notably created a new energy subsidiary called Apple Energy LLC to begin selling excess energy from its solar farms and shortly after received approval to do so.

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Filed under: Apple

Apple launches another lawsuit against Qualcomm over iPhone modem licensing deals, this time in China

Following reports late last week that Apple is suing its iPhone modem supplier Qualcomm for $1 billion in the US, today Beijing’s Intellectual Property Court said Apple has also filed a similar suit in China seeking 1 billion yuan or over $140 million in damages (via Reuters).

In response to the new lawsuit, Qualcomm today issued its own press release and noted that Apple is claiming the company is in violation of China’s Anti-Monopoly Law. The press release also said that Apple is requesting “determination of the terms of a patent license” regarding the two companies’ cellular standard essentials patents, in response to which Qualcomm’s lawyers claimed Apple was offered deals consistent with the rest of the industry:

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Filed under: Apple