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Want to leave your iPhone behind with Apple Watch? Check out these apps

Apple Watch Series 3 with LTE lets you stay connected without your iPhone thanks to its cellular connection and the ability to make and receive phone calls, send and receive messages, and use certain apps like Mail and Music.
Leaving your iPhone behind and staying connected with Apple Watch can be great for outdoor workouts, breaking your iPhone dependency, or just trying to be more in the moment without going offline completely.
Apple Watch includes several built-in apps that are useful here, but there are a few important apps not on Apple Watch yet. Luckily there are third-party apps to help you leave your iPhone behind…
T-Mobile launches ‘FamilyMode’ to help parents manage and monitor more than iPhones

T-Mobile has today launched a new parental control offering for managing devices, internet use, and screen time. Notably, the Uncarrier’s take lets users manage more than just iPhones connected to its network.
CBS All Access to stream NFL games on mobile, previously exclusive to Verizon customers

CBS has today announced a new agreement with the NFL, now allowing users to stream NFL games through its CBS All Access service, through 2022.
Apple releases fourth iOS 11.4.1, tvOS 11.4.1 beta to developers
While not a major update in any way, Apple is today releasing the fourth developer builds for iOS 11.4.1 and tvOS 11.4.1. Apple is also releasing the third watchOS 4.3.2 beta to developers. Being a bug fix update to the earlier release, we aren’t expecting any new user facing features.
9to5Toys Lunch Break: MacBooks $200 off, Anker Amazon sale from $4, Lexmark Laser Printer $88, more

Keep up with the best gear and deals on the web by signing up for the 9to5Toys Newsletter. Also, be sure to check us out on: Twitter, RSS Feed, Facebook, Google+ and Safari push notifications. more…
Apple, Samsung, Google, Facebook and others meeting this week to discuss privacy

A Who’s Who of tech giants is expected to get together on Wednesday in San Francisco for an all-day meeting on how to tackle growing consumer concerns about data privacy …
Apple’s spectacular Milan store set to be unveiled on July 18, open on July 21 – report

Apple first shared its plans for a new flagship Apple Store in Milan back in May of last year. The company said then that the store will sit beneath an amphitheater, and you’ll enter it using a staircase that descends through the middle of a fountain.
A local report now says that there will be a two-stage opening next month, and explains the reason for the delay …
Comment: The latest report increases my optimism about Apple headphones

I said back in February that my experience of HomePod had made me feel optimistic about a report that Apple was working on ‘studio quality’ over-ear headphones.
Apple hasn’t exactly made a name for itself for headphone quality, either through its own-brand EarPods and AirPods, or through the Beats-branded products it has promoted since buying the company […]
But my experience of HomePod gives me a very different perspective on this. Sure, I’m still not expecting the audio quality of any Apple headphones to rival that of my favorite B&W P5 Wireless, but the company has demonstrated itself capable of dramatically stepping up its audio game.
And today’s report increases that feeling of optimism …
Bloomberg: Premium AirPods, next-gen HomePod and new over-ear Apple headphones coming in 2019

Apple appears to be ramping up its audio accessories in a big way. Bloomberg reports that in 2019, Apple will release higher-end AirPods, likely more expensive than the current $159 AirPods model, ‘studio-quality’ over-ear headphones and a second-generation HomePod.
The new earbuds would tout better noise-cancellation and water resistance against rain and sweat. These would likely be marketed as a ‘pro’ SKU; the $159 AirPods will still be updated with ‘Hey Siri’ support later this year.
B&H takes $200 off various current-generation MacBook Pro/Air models (Tax NY/NJ only)

B&H is discounting various MacBook Air and Pro models by $200 with free shipping available across the board. This is a great time to buy if you’re looking to get a purchase in before new tax laws come into effect. B&H only charges taxes for New York and New Jersey customers at the time of purchase. These are the best deals available on each model at the time of writing.
MacBook deals at B&H:
- 13-inch MacBook Air 1.8GHz/8GB/128GB: $799 (Reg. $1,199)
- 13-inch MacBook Air 1.8GHz/8GB/256GB: $999 (Reg. $1,199)
- 13-inch MacBook Pro 2.3GHz/8GB/128GB: $1,099 (Reg. $1,299)
- 13-inch MacBook Pro 3.1GHz/8GB/256GB: $1,599 (Reg. $1,799)
The Ultimate Guide to the Best Productivity Apps
To say that I’m a planner is an understatement. I’m always making to-do lists and live by my calendar that has repeat reminders for weekly and monthly things I need to get done. When “The Life Changing Magic Of Tidying Up” became popular, I felt instantly validated.
The problem was that all this planning and list making and calendar organization — well it wasn’t actually very organized. I’d have a few different notebooks and sticky notes scattered throughout my apartment, car, and various bags for work. My calendar was stuffed with random papers and often got left at home or work — never where I was when I needed it most.
So you can imagine that it was actually “life changing” when I discovered a few key productivity apps for my phone. Now, I had my to-do lists with me at all times. (Let’s face it: Are we ever more than a few feet away from our phones?) I could sync my calendars and share them with friends and family to keep us all on track. I could get push notifications to remind me to make that doctor’s appointment 6 months from now and send a friend a birthday message.
It’s no surprise that productivity apps have become so popular. Most of us have too many priorities, commitments, work, and other things — and not enough time. But luckily, there are apps — most of them free — you can download to make your life easier, more balanced, more productive, and most importantly, more in control of your time. Check out this list of some of the year’s most popular apps, organized by category. And download a few to become the most efficient version of yourself.
Time Management & Scheduling Apps
If you’re someone who admittedly needs a little help in the organization department, or if you’re a “Type A” personality who loves planning, then time management and scheduling apps could be a great option for you. These apps help with short- and long-term planning, as well as efficiency, so you can enjoy as much free time as possible.
Blink
You want to plan out your days and create to-do lists, but you’re also a minimalist. Blink is the app for you.
For just $0.99, you can create quick memos and reminders in a non-list format. The horizontal layout of information is beneficial to someone who prefers a unique way to list tasks and create reminders or repeating notifications.
Things
If you’re somebody who loves to organize your tasks by the time of the day, Things may be of interest to you. The app, which costs $9.99, has a feature that helps you manage your time by separating your daily tasks into three sections: Today, This Evening, and Tomorrow.
Things also links your to-do lists with your other devices, like your laptop, iPad, etc. In addition to tracking tasks, you can set both short- and long-term goals, and check off the steps that you complete along the way.
Taskful
Taskful’s progress bar takes completing your to-do list to a new level. The bar moves forward as you continue to check off your tasks throughout the day, giving you a sense of accomplishment. The app even tracks your steps so you can stay in line with both your work and health goals.
Users can create an inbox in Taskful that syncs with other devices and sends email reminders. The app even pushes encouraging messages throughout the day to your device to keep users motivated. If you’re a fan of bright colors, you’ll enjoy the app’s aesthetic as well. Added bonus: Taskful is free.
If you have a Gmail account, chances are you’ve heard about Google Calendar. The app gives users smart suggestions to help them be more productive during the day. These suggestions include ways to easily find times for meetings as well as how to quickly book meeting rooms and locations.
You can invite people to join events on your calendar and create repeating notifications for personal (and group) events or reminders. If you create tasks from your email and want everything to seamlessly integrate, Google Calendar may be the best fit for you.
Todoist
With Todoist, a user can remind themselves of tasks they need to complete by quickly jotting them down in the app in the same way that you might text a friend. The app will interpret your message and set a task for you based off of the language you used. You can even use a hashtag to categorize the reminder.
For example, if you write, “Send in final draft of paper tomorrow by 4 p.m. #journalism,” the app will then set a reminder for you at 4 p.m. tomorrow in your “Journalism” project. Todoist, which is free, also allows you to effectively manage group work by assigning tasks to different people.
Additionally, you can integrate Todoist with over 60 other apps, including Amazon, Alexa, Dropbox, and Slack, making this a great option for someone who wants to connect their personal to-do list with their workplace to-do list.

Focus Apps
Do you ever find yourself aimlessly browsing the internet? Scrolling through your Instagram feed even though you know there is significantly more important work to be done? Staying focused is hard these days — distractions are everywhere. Focus apps will help you stay in control of your tasks and manage your time more effectively.
Focus
Are you someone who likes to work in short bursts? Then maybe take a walk, listen to some music, check your emails, or send a text? Focus might be a great addition to your routine.
This free app uses the Pomodoro Technique and places individuals in “Focus Sessions” for 25 minutes at a time. During that 25-minute period, users focus on a task and try to get as much done as possible. After the session ends, they can take a short break. Once the individual completes four 25-minute sessions, they get a 15-20-minute break to do whatever they want.
This task manager also allows you to keep track of the work you have completed throughout the day, so you know what still needs to get done. This is a great option for someone seeking structure and motivation.
Forest is a pretty unique productivity app that works on any iOS device. If you consider yourself an environmentalist, you’re going to love this. When you want to focus, you open the app and virtual trees begin to grow. If you close the app while a tree is growing, you’ll watch it deteriorate.
The app works well for group projects too. It has a feature where the trees can only grow if everyone in the group is on task. As you continue to use Forest, you collect virtual gold coins. When you decide to spend a gold coin, Forest will work with its partner organization, Trees for the Future, to plant a real tree.
Over 273,000 trees have been planted thanks to Forest users. This app is great for people who need a little bit of visual stimulation and motivation, and it only costs $1.99.
Freedom
Freedom is a good option for people you who find a way around other focus apps and seriously struggle with distractions.
Freedom allows you to block specific sites during the time you want to focus and get work done. There is a pre-generated list of sites you can choose to be blocked from. You can also add to that list if your time-wasting sites aren’t there. You can schedule these focus sessions in advance and even make recurring sessions.
“Lockdown Mode” ensures even the sneakiest of users won’t be able to work around the system and become distracted. Freedom offers users seven free blocking sessions before requiring a subscription fee.
Stay Focusd
Stay Focusd is a Google Chrome extension that promotes productivity through focus and discipline. The app restricts how long users can stay on the sites that they waste time on.
Once the allotted amount of time on a specific site is up, the user cannot go to that site for the rest of the day. The app blocks all types of sites, subdomains, specific pages, as well as in-page content (videos, games, etc.).
Stay Focusd is a good option for those of you who like to keep a bunch of tabs open while working to occasionally scroll through a social media newsfeed or watch a video on YouTube.
The app forces you to practice good focus habits. And if you don’t feel like working on those habits, don’t worry — the app will block you from all of your time-wasting sites anyway!
Personal Apps
Personal productivity apps help you organize your life when things get messy or stressful. They remind individuals of which groceries they need to pick up, what errands they have to run, or who they need to call to say happy birthday.
They tell users how many more steps they need to take to reach that arbitrary, daily goal of 10,000 that we all supposedly need to hit. There are even personal productivity apps that help us meditate and stay in control of our stress levels.
Mindfulness
Are you feeling a little high strung? Anxious? Someone who needs a reminder to breathe and relax every now and then?
Mindfulness can help you do just that. Individuals use the app to meditate, relax, and be more present in their daily lives. There are over 200 timed and guided meditation sessions with statistics that help you keep track of your journey.
Mindfulness also has an integration with Apple’s Health App, so you can continue to keep track of all of your personal health goals in one place. The app is free, and the guided meditations range in time from 3-30 minutes. That’s right – 3 minutes. Now you have every excuse to start meditating.
Strides
Do you have a bad habit you’re hoping to get rid of completely? Or a good habit you want to retain? Strides combines all of your good habits, the routines you want to continue, and your personal goals into one app.
It has a SMART tracker, meaning the app holds you accountable with reminders and charts to keep you motivated and focused on achieving your goal. The app works well for people who are more visual. Green and red pace line systems track your progress. Strides is a good (and free) option for those of you who want detailed reminders for your daily routines.
Google Keep works a bit like a virtual Post-It Note. Individuals can use this free app on any iOS device. You can write quick lists, create reminders, record a voice memo, and organize all of your notes by color, category, and label.
This app is great for those who need to quickly jot down something while on the move. You can also set reminders for specific notes. Google Keep is a simple way to stay organized and remember tasks that need to be completed.
Kiwake
We are all guilty of oversleeping now and then. Some of us simply aren’t morning people, hitting snooze over and over again and ending up being late for work or other important events. That’s where Kiwake comes into play.
This inexpensive app ($2.99) gets you out of bed with a complete wake-up process that has three main categories: body, brain, and motivation. The app has you take a picture of an object far away from bed prior to going to sleep so you can prove that you got out of bed in the morning.
You can also play a mini-game to wake up your brain while laying in bed. And lastly, you can review your tasks for the day to get motivated and up to speed on what needs to be accomplished. Kiwake does not have a snooze button, so there’s no way around getting up for the day.
It’s safe to say you’ll have time to make breakfast every morning after downloading this app. Extra points for your personal health goals!
Workplace Apps
One of the most notorious places where people get distracted and fall behind on their work is while they are actually at work. Anyone who sits at a desk behind a computer for an entire week has plenty of opportunities to be inefficient and lose focus.
Workplace productivity apps not only keep you on track with work tasks, but also assist you with managing teams of people, communicating with colleagues, organizing important documents and files, working with PDFs, and more.
Quip
Quip is a free app that works well for teams of all sizes that are looking to collaborate easily and share thoughts. Users can edit documents, create spreadsheets, revise task lists, take notes, and message other team members in real time.
You can gain access to all that Quip has to offer on any device, at any time. Quip has integrations with numerous other apps, such as Dropbox and Slack, to make your team’s experience even more streamlined. This is a really simple option for anyone looking to improve organization and communication among team members at work.
PDF Expert
If you have ever tried working with a PDF document, you know how finicky they can be.
The PDF Editor is $9.99 and allows you to do all of that. For starters, you’ll be able to change text and images on any PDF that comes your way. Users can even sign, send, and export documents straight from the app.
PDF Expert allows you to write notes and set reminders about different sections of the PDF as you work through the file. This app is great for anyone who needs to give feedback, annotate, or mark up a PDF.
Trello
Trello is a free app made for solo or group work. Whether it’s making a to-do list for a quick-turnaround project, managing an editorial calendar, or tracking a 6-month redesign, the app has a layout that works.
Users can list multiple projects at once and make them visible to their whole team on the app’s dashboard. There are project boards with deadlines to clearly lay out the steps necessary to achieve success at the end of the project.
The boards and steps within them can be assigned to a group or one person. Trello has features that give users the ability to attach documents, videos, and pictures. If you’re on a team where people are all working on different pieces of the puzzle at once, Trello is a great way to ensure everyone is on the same page and aware of overall progress.
Documents 6
Do you use cloud-based file storage? Dropbox? iCloud? Google Drive? If you need to share text files, music, videos, or photos frequently, this app can help.
Documents 6 lets you sync the files and folders you save to the cloud. The app also has a web browser for file downloads and a feature to read, annotate, and edit files.
This file manager is free and a great addition to your toolbox if you’re frequently using cloud-based storage.
LastPass
Whether it’s your email, your workspace, or one of the numerous other accounts you have to sign into every day, it’s safe to say there are a few of us with lists of our usernames and passwords hidden somewhere “safe.” (Yes, I’m guilty too. No, I’m not telling you where my password list is.)
The app is free and securely stores all of your usernames and passwords in the “Vault.” It helps you generate strong passwords and creates online shopping profiles for the sites you frequent most. LastPass automatically enters your login information for you when you visit a site, so there’s no scrambling to find that hidden password list you created.
For those of you who are slightly skeptical about security, LastPass lists their advanced protection system features online, which includes an AES-256 bit encryption (you’re the only one with the password to your encryption key) and the option for additional security, like an optional pin, multi-factor authentication, TouchID, and offline options. With LastPass, you only need to remember one password (your encryption key) to get into all of your online profiles.
Slack
Slack is the ultimate team communication app. Whether you have a team of three or 3,000, you can all easily communicate and connect on Slack.
You can communicate in groups of users or channels, which you can name by team or topic. The channels can be company-wide or include just a select group of people. You can also send a direct message to one other person, cutting down on email and speeding up the communication process.
Not only is the chat function easy to use, but you can also share documents, photos, videos, and more. Personally, I’m a fan of the feature that allows you to send GIFs to your co-workers.
There is also app integration with numerous other resources you may be using at the office, such as Dropbox, Google Drive, and Twitter. Slack is ideal for those looking to easily communicate and collaborate with a team of any size.
Email Apps
Between work-related emails, personal emails, special offers, and spam, most people have at least one new message every time they open their inbox. There are several productivity apps that help you spend as little time as possible organizing and reading those emails so you can get back to your life and complete your most important tasks.
Trove
For those of you who feel bombarded by emails throughout the day, fear not! Trove was created to relieve that stress and help you flag the most important emails you need to read and respond to immediately — or later on.
The app provides insights on the mail you are receiving and sending. You can flag an email as Radar, Nudge, or Connect. You can use these flags to remind yourself about which messages you need to respond to and which people you need to follow up with for a response.
If you’re someone who not only receives a lot of emails but also needs to respond to them quickly, then Trove is a great (and free) opportunity to keep your connections and thoughts organized.
Astro
Astro assists with both your email and calendar productivity. The app provides users with an assistant – virtual, of course – that helps you organize your emails by importance. The assistant works with you to create follow-up reminders and adds them to your in-app calendar.
Astro efficiently manages your email and calendar so you know exactly what needs to get done first. Any email that needs immediate attention is highlighted. You can unsubscribe from emails while in the app, as well as move your most important messages into a “Focus Inbox.” Astro is free and has a Slack integration.
Newton
Newton is another popular email productivity app that has several more features than the other two options mentioned above. It’ll cost you a monthly subscription fee, but it may be worth it.
Newton has read receipts, sender profiles, instant push notifications, undo send, snooze (so your emails come back to you at a more convenient time), and a “Tidy Inbox,” which separates important emails from junk mail and spam.
Users can access Newton through all devices, and it works with other email platforms, such as Gmail, Outlook, iCloud, Google Apps, and more. Newton is a much more in-depth email productivity app for those who find themselves overwhelmed by a constant flow of incoming messages.
Writing Apps & Note-Taking Apps
Are you someone who’s constantly jotting down notes, thoughts, and to-do lists, and then forgetting where those lists are? Sometimes you need to quickly record information, and other times you need extensive notes on a specific topic. Writing and note-taking productivity apps have functions that help users record information in an efficient manner, with plenty of editing, sharing, annotating, organizing, and exporting options.
Bear
Bear is a free app that works well for anyone looking to type out a quick list of things to remember or even those who need to write a long essay. Users can link their notes together, organize their thoughts in a way that makes sense to them, and write in plain text so exporting and converting notes to a PDF or uploading to a CMS is simple.
Bear has a clean, minimalist aesthetic for those who prefer a minimalist look. The app organizes your notes through hashtags, so you always know in which section your work is located.
Notability
Professionals, teachers, and students can all benefit from this writing app. The app, which costs $9.99, is a simple tool used for paperless note-taking, PDF annotating, free handwriting, and sketching (if you aren’t a fan of typing). Users can complete and sign all types of documents with Notability, and send them straight from the app.
If you’re someone who enjoys both writing and typing notes, then Notability could be a great option for you. The app has a feature that turns written notes into typed notes, so you can keep all of your information in one place. Additionally, if you’re in an important meeting or class and want to ensure you don’t miss a beat, you can record audio as well.
The app even has a function to build checklists and detailed outlines if you want to write in-depth pieces while in class or at work. And don’t worry about saving all of your information to Notability and losing it. All of your work is backed up to the cloud, making it easy to access it from anywhere.
This app is the modern way to take notes and has useful features for personal, educational, and professional use.
Evernote
Evernote is more of a notepad-planner hybrid. If you find yourself writing shorter notes or wanting a place to jot down a to-do list, Evernote might be more tailored to your needs than Notability (though they do share many of the same features).
The app allows users to write or dictate notes, sketch, and share documents with other devices. You can also make an agenda and create a checklist. If you like having your notes and to-do lists in the same place, then Evernote works well.
Evernote is free, but you can always upgrade for a monthly fee to get access to premium features.
Hemingway Editor
The Hemingway Editor app is exceptionally useful to anyone who writes often. The app makes your writing as clear and concise as possible by bringing wordy prose to your attention. It’s kind of like having your own virtual editor.
Additionally, the app highlights adverbs, passive voice, and complicated statements to help you become a more impactful writer. The Hemingway Editor also allows you to publish directly to Medium and WordPress. All of these features make the $19.99 price tag worth it.
And don’t worry if you’re thinking, “Sounds great, but I like to write from the beach or the mountains.” The app works offline, so you can continue writing from your favorite internet-free, inspirational locations.
Voice-to-Text Apps
Are you someone who finds handwriting notes inefficient? Maybe you’re a fast typer but you still find yourself in situations where you can’t keep up with a speaker or lecturer?
Voice-to-text productivity apps are a great solution to these problems. Just hit record, and the app will transcribe the audio, so you can go back and listen later.
Otter
Otter is a note-taking app that combines audio, speaker identification, and transcription. The app is a useful tool for journalists and students alike. If you ever need a “chill” day where you can sit back and listen rather than furiously take notes, you should try this app.
The app is designed to transcribe long-form conversation, so don’t worry if you find yourself in a long lecture. Otter will identify each of the people based on their voices if you’re listening to multiple speakers or are interviewing multiple people. If you’re a visual person, then the app will also work well for you — it highlights the words it transcribes in real time.
And if 600 free minutes of transcription isn’t enough for your lectures, classes, and interviews, you can upgrade your account to premium and get 6,000 minutes of recording time.
Descript
Descript is another transcribing app with audio word processing and web publishing functions. It’s a useful tool for those who conduct regular interviews, want accurate quotes from their subjects, and hope to share their audio with listeners online. This is a great option for those times that require you to take in a lot of information both efficiently and accurately.
Descript is exceptionally helpful in interview scenarios. Once the app transcribes your audio, you can edit, cut, and remix the recording. The editing “Wordbar” is a feature that sets this app apart from competitors. The horizontal bar allows you to easily drag words closer together to get rid of unnatural pauses or separate them to give the listener a moment to breathe and understand what they just heard.
With Descript, you can also publish your audio and collect comments from listeners on the web. You can also export your audio from Descript to multiple other platforms, including Avid Pro Tools and Apple Logic Pro X.
The app costs $0.07 per minute (after you use your first free 30 minutes of transcription).
Meeting & Scheduling Apps
The last type of productivity app I’ll mention is helpful for those of you who need scheduling support. This includes social media planning, scheduling in-person workplace meetings, and event planning.
These apps will make it easy to stay on top of your editorial calendar and reduce the frustrating back and forth that happens when trying to schedule meetings.
Crowdfire
Do you run multiple social media accounts? Post to one or more platform multiple times per day? Search the web for images and fun articles to inspire your work and engage your followers? Crowdfire can help you with all of these tasks.
The app, which is free, is a way for users to schedule their social media posts — which may include multiple pictures and videos — in advance. Crowdfire then gives users the analytics behind their posts so they are able to track engagement and see what’s working and what needs to be modified.
Crowdfire is a simple app with features that go a long way since successful social media planning takes time and effort. With a planning app like Crowdfire, you can sit down and work on your company’s social media accounts for a specific amount of time, then have your work automatically post whenever you choose. No more headaches when it comes to social!
Doodle
When you’re trying to book a meeting, get together with friends, schedule a book club, or plan any other event that includes multiple people, it can be hard to find a day and time that works for everyone. Sending texts and emails back and forth to find a date that works is inefficient and time-consuming. That’s where Doodle comes in.
This free app allows users to find the best date and time for any event by suggesting a number of options for invitees to select their preferences. Doodle is so user-friendly that your invitees don’t even need the app to choose their preferences. It works via iMessage, Facebook, WhatsApp email, and more. There is even a calendar integration to avoid any confusion between you and your invitees. Doodle is the ultimate way to get as many people as possible to attend your important meeting, party, or event.
Conclusion
Distractions, mismanaged time, and procrastination are all cutting into our ability to be productive. No matter your personality or work ethic, there is a productivity app that can help you. Think of them as friendly bits of technology that can measurably improve your ability to work efficiently.
Productivity apps are tools that not only impact the quality of your work but the time you spend away from work. Who doesn’t want to spend less time worrying about being productive and more time actually getting things done?
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Uber in court this week to appeal London ban; only seeking 18 month license

Uber was banned from operating in London back in September of last year, but immediately launched a legal appeal which allowed it to continue on a temporary basis until a court ruled on the matter …
Selling on Instagram: How to Use Instagram’s Shoppable Posts
Selling on Instagram just got a lot easier with the launch of Instagram’s shoppable posts feature.
In the past, the only way to connect your followers with your products was through the link in your bio, or links in Instagram Stories, this new feature provides a seamless experience for people to shop products directly from your posts.
Of course, with more than half a billion monthly active users and over half a million advertisers, it was only a matter of time before users could start buying products right from the app!
Ready to get started with selling on Instagram? Here’s everything you need to know about how to create shoppable posts:
Why Your Business Should Be Using Instagram Shoppable Posts
Shoppable posts are Instagram’s next big step in becoming a more business-friendly platform.
Thanks to the new feature, Instagram users can complete their buying journey, from discovery to checkout, without ever leaving the Instagram app.
And with 80% of Instagram’s 800 million users already following an “active shopping business” account (and 200 million users visiting one or more business profiles daily), giving people the ability to shop natively within the Instagram app makes a lot of sense.
With the new feature, Instagram has made it easier than ever for businesses to reach their consumers, noting “once a business has a product catalog connected to their account, tagging a product is as simple as tagging a person in a post.”
Instagram shoppable posts are marked with a “Tap to View Products” pop-up or small white circle with the shopping bag icon:
On a business’s Instagram account, Instagram shoppable posts will be marked by a shopping bag icon in the top-right corner. Users will also be able to browse your “Shop” feed directly from your Instagram profile:
At the end of the day, Instagram’s new shoppable posts feature offers an incredible opportunity for businesses to turn their followers into customers.
If you’re a small business or publisher looking for an alternative solution to drive traffic from Instagram, using a feature like Linkin.bio might work best for you. With Linkin.bio, you can send your followers anywhere by linking your Instagram posts to specific product pages, blog posts, or websites.
How To Get Started With Selling on Instagram
There are a few eligibility requirements you’ll need to check off before you can get started with Instagram shoppable posts:
- 1. You must be located in one of these countries: United States, Canada, Brazil, the United Kingdom, Germany, France, Italy, Spain, or Australia
- 2. You need an Instagram business account
- 3. You must be on the latest version of the Instagram app on either iOS or Android.
- 4. Your business must sell physical goods that comply with Instagram’s merchant agreement and commerce policies.
- 5. Your business profile must be connected to a Facebook catalog. This can be created and managed on Business Manager, directly on your business’s Page on Facebook, or through Shopify or BigCommerce.
If you meet the above requirements, you can simply add the Instagram sales channel to your Shopify or BigCommerce store at no additional cost, and then, once your store is approved, enable the feature by selecting Shopping under Business Settings in the Instagram app.
Here’s how to connect your business profile to a Facebook catalog:
Tip: Once you start adding shoppable posts to your feed, let your audience know with an Instagram story! It’s a great way to spread the word and drive more traffic to your posts.
Option #1: Create a Facebook Catalog with Facebook Business Manager
A Facebook catalog in Facebook Business Manager is essentially a file that contains a list of all the products you want to sell.
To get started, head to the Business Manager account that owns the Facebook Page that’s linked to your Instagram business account.
From your Business Manager account, you can create a new catalog or identify an existing catalog you’d like to use.
Start by opening your Business Manager Settings and clicking on People and Assets. Here you’ll find a Catalogs option. Click on “+ Add” and choose Create a New Product Catalog.
You have to give your product catalog a name and select the types of products you’re adding to your catalog before you can add it to your product feed.
Here’s a Facebook guide on how to do it.
Note: It’s very important to keep your product catalog synced with your Facebook Page, and that your product descriptions and prices are accurate. If you’re running a sale or promotion, make sure your product catalog reflects it.
Option #2: Create a Shop on Facebook with Shopify or BigCommerce
A second way to connect you Instagram business profile to a Facebook catalog is to do it directly with Shopify or BigCommerce.
Shopify
Before you get started, you need to have the Facebook sales channel (included in all paid Shopify plans) installed on your Shopify store, which creates a Shop tab on your Facebook page that displays your Shopify products.
For specific details on how to connect your Facebook page to your Shopify account, you can view the Shopify guide here.
Once you’ve done the above, you can easily add the Instagram sales channel to your Shopify store, which connects the product that you have in Shopify to your Instagram business profile.
To do this, head to your Shopify admin and click to “+” button beside the “Sales channels” heading.
Next, on the “Add sales channel” dialog, click Instagram and then Add channel.
You’ll need to log into your Facebook account page to authenticate your Instagram account in the sales channel.
Once the Instagram sales channel is installed, you can enable the feature by visiting Shopping under Business Settings in the Instagram app.
BigCommerce
You can also use BigCommerce to connect your store’s catalogue to your Facebook Page.
Start by opening Channel Manager on your BigCommerce account and clicking Get Started next to Facebook.
On the next screen, confirm that you’re using a compatible currency, sign up for a Facebook account (if you don’t have one), review the product requirements, then click Get Started.
Next, fill out your details on the Configuration page, including your Business’ contact email, phone number, and the Facebook Page you’d like your Shop to appear on.
Here’s the complete BigCommerce guide on how to it.
Once Facebook approves your catalog, head back to Channel Manager, click Get Started next to Instagram, and confirm that your store meet the necessary requirements.
Connecting your Shop to your Business’ Instagram Account
Once you’ve completed the steps above, your account will be reviewed by Instagram before you can access their shoppable posts feature. The approval process can take anywhere from a few hours to a few days according to Instagram. Once you’ve been approved, you will receive a notification letting you know you’re ready to start selling on Instagram.
The next step is to connect your product catalog to your Instagram account. Head back to the Shopping section in your Instagram settings and tap on Products.
Here you’ll be able to select a product catalog to connect to your business profile. Once you’re finished, tap Done.
Tip: Create at least nine shoppable posts to activate the “Shop” tab on your Instagram profile! This will group all your shoppable posts under one tab for easy shopping and product discovery.
How to Tag Products with Instagram Shoppable Posts
Once you get access to shoppable posts on Instagram and you’ve completed all the steps listed in this post, adding tags to your posts is super quick and easy!
You’ll begin uploading a photo to Instagram as you would for any other post. After you’ve added your effects and filters, hit “Next.”
When you have the product feature enabled on your account, you’ll find the option to tag products on the screen where you normally add your caption and other information. Next, enter the names of the products you want to tag, then select them as they appear in the search box.
Once you’re finished, tap “Done” and share your post!
Tip: You can tag products in both new and existing posts from your Instagram business profile. You can also tag up to 5 products per single image post or 20 products per multi-photo (or “carousel”) post:
Turning Your Instagram Posts Into Purchases
While selling on Instagram is easier than ever, it’s important to remember your audience shouldn’t feel like they are being sold to. Businesses should maintain their current content strategy, incorporating shoppable tags on photos that are a natural fit for their profile.
A great way to organically add shopping tags to your post is by leveraging high-quality UGC. Millennials trust UGC 50% more than other types of media, so it makes sense that these images would work well for shoppable posts.
For example, Madewell recently shared this phoppable post from a fan photo, showing off their summer jeans:
Madewell does a great job at seamlessly incorporating Instagram’s shopping feature into their current strategy, without being too “salesy.”
You can also optimize your Instagram sales strategy by using influencer posts. Instagram influencer collaborations and sponsorships have nearly replaced traditional ads and are a huge part of a social media strategies today.
Below, popular fashion model Michelle Dee is shown sporting a Herschel Supply suitcase on the company’s profile:
An Instagram influencer’s stamp of approval goes a long way and is a great strategy to drive sales from your Instagram shoppable posts!
Lastly, including multiple shopping tags in your photos will help your audience explore and browse through your products quickly. You can also try adding shopping tags to carousel posts to test their performance again single-photo posts.
Measuring the Results of your Shoppable Posts
Instagram business accounts also have access to analytics for their shoppable posts, including how many people viewed product information or clicked-through to its product page. This information is super helpful in determine what type of products (and product tags) resonate with your Instagram followers, or where there might be a disconnect in the buyer’s journey.
As with all of your social media marketing efforts, performance data should be measured to see what drove the best results (and why), and then used to inform future posts.
Once your business begins selling on Instagram, it’s important to keep experimenting with images, copy, shopping tags per post, or any other factors that may contribute to your Instagram sales success.
No matter what type of products you sell, delving into your Instagram analytics allows you to understand your audience’s wants, improves your content, and ultimately helps you drive more traffic and sales.
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Smart home tech used for domestic abuse, say victims, lawyers and shelters

Smart home technology is being used to inflict new forms of domestic abuse on partners and former partners. Example include everything from video surveillance through cameras to blasting out loud music through smart speakers and turning up thermostat temperatures to oppressive levels …
How to Use Facebook Automated Rules to Manage Facebook Ad Costs

Need to manage your Facebook ad spend more effectively? Wondering how Facebook’s Automated Rules feature can help? In this article, you’ll learn how to set up automated rules to better manage the costs of your Facebook advertising campaigns. Why Use Automated Rules for Facebook Ad Campaigns? As your number of Facebook campaigns grows, optimizing them […]
The post How to Use Facebook Automated Rules to Manage Facebook Ad Costs appeared first on .
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Apple News will feature a dedicated section for 2018 US Midterm Elections ‘fact-based’ news

Apple is launching a dedicated section in Apple News to cover the US midterm elections. US Apple users will be able to view the latest updates for the election inside the Apple News app through November.
It will feature content from Fox News, Vox and other curated publications including some exclusives from the Washington Post, Axios and Politico.
13 of the Best Portable Apps in 2018
There are a few different reasons you might want to use a portable app, which is software that can run on a computer without being installed.
First, if you often switch back and forth between your work and home computer, you can transfer a portable app via USB flash device, portable hard drive, or the cloud from one computer to another. This enables you to work on projects from different devices at your leisure.
Second, the portable app leaves no trace when you remove it, making it handy when you’re using a public computer but don’t want information stored there long-term. Plus, you can use a portable app on a PC with restricted user permissions, so you’ll have no problem getting your work done anywhere.
And, lastly, installed programs take up space on your computer, which could potentially cause it to run slower. By using portable apps, you’re clearing up space on your computer and enabling every bit of your downloaded software to run faster.
Whether you’re looking for any of these benefits, or simply curious, take a look at our list of the best 13 portable apps for every device and browser.
Are portable apps safe?
Portable apps, like any software, can spread viruses to your computer. However, as long as you follow the same anti-virus protocol you follow for the rest of your computer, including using anti-virus software, scanning your portable drive for viruses, and backing up your system, it is safe to download and use Portable apps.
13 of the Best Portable Apps
Portable Apps for Chrome
1. Google Chrome Portable (Web Browser)
If you use Chrome already, the portable version is identical — it links to your Google account, offers bookmarks, and supports extensions. Plus, Chrome offers built-in malware protection and auto-updates, so it’s a secure choice for browsing the web, checking emails, or anything else you might need to do.
Portable Apps for Firefox
2. Mozilla Firefox Portable (Web Browser)
Mozilla Firefox Portable is identical in function to its non-portable alternative. The portable app employs pop-up blocking and automatic updates, so it’s secure. Plus, Firefox Portable ensures your bookmarks and extensions are saved, so wherever you take your portable app, you take those with you.
Portable Apps for Linux
3. LMMS (Linux MultiMedia Studio) Portable (Media Player)
Music creation and production software takes up a lot of hard drive space — LMMS is the portable alternative, allowing you to create melodies and beats, mix sounds, and edit and add effects to your samples. It also offers instrument and effect plugins. LMMS is open source and compatible with many standards, including SoundFont2, VST(i), LADSPA, GUS Patches, and MIDI.
4. Apache OpenOffice Portable (Office Suite)
Apache OpenOffice app, which is also available for Windows, is one of the most impressive alternatives to the Office suite, offering a word processor, spreadsheet, presentation tool, and more. It supports many different languages including Chinese, French, German, Italian, Portuguese, and Spanish. Best of all, it’s free, so you save money by using it instead of the Office alternative.
5. Stickies Portable (Stickie Notes)
I’m willing to bet you already know the usefulness of sticky notes, either virtual or physical — when you need a quick reminder or to jot down some random thoughts, they can’t be beat. The Portable version supplies sticky notes that can store text and images, and you can attach a sticky note to a website or document so you can minimize them until you need it.
Portable Apps for Mac
6. VLC Media Player Portable (Media Player)
VLC is one of the most popular media players around, largely due to its ability to play almost any audio or video format, including WMV, MPEG-1, DivX, ogg, as well as DVDs. Since it can handle files from almost any location, including local drives, network storage, and streams, it’s a good idea to download the portable app for any time you’re having trouble displaying an audio or video file on your computer. This app is also available for Windows.
7. XMind (Mindmapping Tool)
XMind offers a variety of helpful productivity and decision-making tools for mindmapping and diagramming, including organizational charts, tree charts, and logic charts. Along with brainstorming templates, XMind also lets you create business charts and presentations. It has an intuitive interface and provides easy-to-use templates.
8. Gimp (Photo Editor)
One of the most comparable alternatives to Photoshop, Gimp provides an impressive array of photo-editing tools. Since editing and exporting images takes up a lot of storage space, you might opt for Gimp’s portable app version to edit your photos — plus, it’s free. You can use it to create new designs using the paint program, or simply convert image formats. It’s also available for Windows.
9. Inkscape (Vectors Graphic Editor)
Inkscape is essentially identical in function to Adobe Illustrator, and is an impressive free alternative. Inkscape portable offers advanced features including alpha blending, markers, and trace bitmaps, and has an intuitive interface. If you’re a freelance designer, it’s not a bad idea to carry Inkscape portable around on a USB, so you’ve got the tools for for vector graphics, creating illustrations, charts, and logos at your disposal at all times.
Portable Apps for Windows
10. LibreOffice Portable (Office Suite)
LibreOffice, a notable Office alternative, offers many of the same features as Office including a word processor, spreadsheets, presentations, vector drawing, and databases. It performs most of the necessary functions you’d require from Office, but it’s free and you can carry it around with you on an external drive or via the cloud. It supports over ten languages.
11. CCleaner Portable (Software Cleaner)
It seems contradictory to download a large software file just to clear up space on your computer, so it makes sense you’d use CCleaner’s portable version to clean up your files and ensure your computer’s protected from viruses. Along with clearing up space, CCleaner cleans out cookies and files that could put your privacy at risk.
12. Foobar2000 (Audio Player)
Foobar2000 is a media player that supports most popular audio formats, and lets you rip audio CDs, create playlists, and play natively from within the app. It also touts an easily customizable user interface with advanced tagging capabilities and customizable keyboard shortcuts, allowing you to customize your user experience more than you could with iTunes or Spotify.
13. GeekUninstaller (Software Cleaner)
If you uninstall something using Windows’ add/remove button, it isn’t completely eliminated from your computer — there are still junk files or folders left behind. GeekUninstaller permanently rids your computer of unwanted files, including any unintentional residue left over. The app also offers a “Force removal” button for difficult-to-remove programs. Plus, since it’s portable, it doesn’t contribute to clutter.
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Apple celebrates Pride Day as Tim Cook, other execs join San Francisco Pride Parade

As it has done in past years, Apple today is participating the San Francisco Pride Parade. Apple employees donned Pride-themed t-shirts with the Apple logo, as did CEO Tim Cook, Lisa Jackson, and Jay Blahnik.