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5 Super Quick Ways to Get More Messages on Your Facebook Business Page
You’ve probably heard some buzz about Facebook Messenger of late, but most brands still don’t understand how to leverage it effectively. With 2.4 billion messages exchanged between businesses and people each month, it’s time to make the most out of the channel.
After all, 53% of people who message businesses say they are more likely to shop with a business they can message. And 67% of people say they plan to increase their messaging with businesses over the next 2 years. And, messages you send through Messenger will appear on a user’s locked phone screen — so your odds of reaching a user are greatly increased from sending a follow up email.
So, how can you make the most of this network? We’re outlining five quick wins you can start using today.
5 Ways to Get More Messages on Facebook
1) Optimize your page for messages.
Having a Facebook page that encourages users to message your page is the first — and easiest — way to encourage visitors on your business page to message your brand. It seems overly simple, but just optimizing your page to point users towards messaging you can have a huge impact on the number of messages you receive from interested or curious potential customers.
Try:
- Setting your default Facebook Page CTA to Message Us.
- Prompting visitors to message your page with the copy in your business description.
2) Setup response assistant.
Response assistant is Facebook’s own version of a “baby-bot” and can help you field incoming messages — even when you aren’t around to catch them personally.
Response assistant allows you to: 1) set instant replies 2) stay responsive when you can’t get to your computer or phone and 3) set a messenger greeting. In each of these you can use personalization tokens and greet those who message your page with a personalized message. You can also include a link to your contact us page, FAQ, or even your phone number in these messages.
3) Comment on posts with your m.me link.
Facebook has a new feature that allows you to comment on posts with your brand’s messenger link. If you run a Facebook ad that people are asking questions about, be sure to reply with this link to continue the conversation within Messenger.
4) Run a “Send to Messenger” ad.
Messenger Ads are Facebook’s newest ad type. They allow you to target audiences just like any other ad, but you can encourage them to message you directly from the Ad. Keep in mind, you’ll want to have your inbox modified to ensure it is money well-spent. But, as this is a new Facebook Ad type — the best time to experiment with these ads is now.
5) Commit to actually using it daily.
The best way to make the most out of Facebook Messenger is to monitor the channel just like you would monitor your own inbox, or your favorite Slack channel. The nature of the conversational channel encourages on-demand action, so the more responsive you can be, the better.
Finally, keep it light on the channel, after all, it is conversational. Messenger is a great opportunity to showcase your brand’s personality using GIFs and emojis that appeal to your audience.
10 Google Chrome Extensions for Social Media Marketers
Do you want to streamline your social media marketing tasks? Looking for tools that will improve content quality and boost productivity? In this article, you’ll discover 10 Chrome extensions to improve your social media marketing workflows. #1: Scan Your Blog Posts for Broken Links With Check My Links The free Check My Links extension lets […]
This post 10 Google Chrome Extensions for Social Media Marketers first appeared on .
– Your Guide to the Social Media Jungle
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Hands-on: Akitio Thunder3 Quad X – a four bay drive enclosure with classic Mac Pro-inspired design [Video]
When it comes to Thunderbolt 3 support, there are a handful of companies that immediately come to mind. Akitio, a California-based innovator, is definitely one of those companies.
One of its first big Thunderbolt 3-equipped products, the Akitio Node, made headlines for its inclusion of a macOS-compatible Thunderbolt 3 chipset. Since then, it has released a variety of products that support the high-bandwidth interface.
The latest such release is the Akitio Thunder3 Quad X. Featuring a similar naming convention as earlier releases, the Thunder3 Quad X is notable for a design that pays homage to the classic Mac Pro “cheese grater” design.
Similar to the Thunder3 Quad Mini, the Quad X supports up to four drives, and can harness software RAID to achieve impressive data transfer rates. Should those in need of a direct attached storage solution consider the Akitio Thunder3 Quad X? Watch our hands-on video walkthrough for the details. more…
KGI again says 2018 iPhones will feature gigabit LTE technology
Ming-Chi Kuo of KGI Securities is out with what he refers to as “part two” of his analysis into Apple’s work on creating a 5G iPhone and what the near future holds.
This investors note says that Apple may adopt faster antenna modules in all of its 2018 iPhones, and offers more information about suppliers for next year’s iPhone antenna modules. Much of the report reiterates a note from KGI last week.
New paper from Apple research scientists dives deeper into work on autonomous systems
Tim Cook has publicly commented on Apple’s work in autonomous systems before, and a new research paper from two Apple research scientists dives deeper into the company’s efforts. The paper explains how Apple is using a combination of LiDAR with other technologies for 3D object detection that represents the future.
Apple acquires AR startup Vrvana for $30M as it continues work on its own AR headset
According to a new report from TechCrunch, Apple recently acquired a virtual/augmented reality startup out of Montreal, Canada called Vrvana. The deal was worth radon $30 million, the report says.
Uber officially discloses data breach that affected 57M users after concealing it for a year
Apple sells out of External Graphics Development Kit allotment, Sonnet offers eGFX Box + GPU at reduced cost
Apple launched its External Graphics Development Kit during WWDC 2017 as a way to assist developers with demanding graphics-intensive apps and VR content creation. The unit included the developer edition of Sonnet’s external eGFX GPU chassis, along with Sapphire’s AMD RX 580 8GB graphics card, and Belkin’s USB-C to 4-port USB-A hub.
Apple priced the External Graphics Development Kit at $599, which was reasonable considering that the Sapphire Pulse RX 580 8GB still goes for around $279, and demanded a higher price during the kit’s launch. The External Graphics Development Kit has been on sale for several months, but now all stock appears to be exhausted.
As a part of its Cyber Week Sale, Sonnet is offering the eGFX Breakaway Box – Developer Edition — the same unit included in Apple’s kit, sans Belkin USB hub, for $499. That’s a $100 price difference from what Apple was charging, and the developer edition of the eGFX units are now available to all users, not just developers. more…
iPhone X: Create useful shortcuts with a virtual Home button for a super efficient UI
You’ve likely quickly adapted to the new Home button-less iPhone X and its gesture based user interface. But while there are a lot of improvements, some aspects have become less user-friendly, like pulling up Control Center, Notification Center, and Apple Pay. Luckily, you can use a (mostly invisible) virtual Home button to create shortcuts to make a custom, efficient UI.
ecobee launches pilot program for its Alexa-enabled Switch+ light switch ahead of release
Smart thermostat maker ecobee previewed its first smart light switch earlier this year, and now the Alexa-enabled Switch+ is getting closer to shipping. Before ecobee releases Switch+ to the public, however, the company is opening a limited product pilot to select testers.
4K drone footage captures Apple Park Visitor Center from the sky, on site work nearing completion
Apple Park is now open for business, but that doesn’t appear to be stopping drones from flying over Apple’s new campus and capturing aerial footage of the nearly finished project. See for yourself below:
Hands-on with Nintendo’s Animal Crossing: Pocket Camp for iOS, now available a day early
For those who don’t know me very well, I am an unapologetic Nintendo fanboy. Almost everything they produce is a masterpiece to me. I was even a fan of the poorly-received Wii U and Legend of Zelda: Breath of the Wild might be the best video game I’ve ever played. So what’s my take on Nintendo’s newly released Animal Crossing: Pocket Camp for iOS so far? It’s only been out for a few hours (one day sooner than expected) and it’s already great although there are a few key downsides to expect.
9to5Toys Lunch Break: iMac & MacBook Pro $250 off, Sonos Black Friday $100 off, Ring Smart Doorbell $100, more
Keep up with the best gear and deals on the web by signing up for the 9to5Toys Newsletter. Also, be sure to check us out on: Twitter, RSS Feed, Facebook, Google+ and Safari push notifications. more…
Trump’s FCC plans to abandon net neutrality regulations, allowing paid Internet fast lanes
Led by chairman Ajit Pai, the Trump administration’s Federal Communications Commission has today released its controversial plan to undo the current net neutrality regulations that were approved under the Obama administration two years ago.
Sonos rolls out Spotify control with voice using Alexa ahead of delayed HomePod launch
Sonos has officially launched support for controlling Spotify music playback using Amazon’s Alexa voice assistant with the wireless speaker system. The partnership between the three companies brings voice control to the largest music streaming service on hi-fi wireless speakers ahead of Apple’s delayed HomePod smart speaker launch.
Comment: Apple is in a no-win position in its increasingly difficult relationship with China
Just today we heard the latest episode in Apple’s troubled relationship with the Chinese government: it has been required to remove Skype from the local App Store following a request from the Ministry of Public Security.
The stated reason was that the app ‘doesn’t comply with local law’ – which appears to be code for offering end-to-end encryption plus allowing users to open accounts without using their real name.
This is just the latest clampdown by the Chinese government on its own citizens, and is far from the first time that Apple has been placed in the position of doing something which directly contravenes the company’s own values …
Construction of Apple’s stunning ‘second spaceship’ campus in Sunnyvale nears completion [Gallery]
Less than five miles from Cupertino, nestled in the shadows of the newly-opened Apple Park, construction crews are quietly putting the finishing touches on another massive development project built under guidance from Apple. A striking architectural feat when viewed from any angle, Sunnyvale’s new “Central & Wolfe” campus will open in its doors to thousands of Apple employees in early 2018. 9to5Mac stopped by the future campus to see how the new buildings are shaping up.