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Apple reportedly rolling out ‘Mechanical Turk’-esque program to improve Apple Maps data

Apple is advancing its data accuracy efforts with Apple Maps, according to a new report from iGeneration. The report details a new website app program where freelancers can sign up and get paid a small fee each time they correct/verify a Point-of-Interest or placemark in Apple Maps.

Similar to a Mechanical Turk system, people in the program can get paid about 54 cents per task, with a maximum of 600 tasks per week …

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65 Photoshop Keyboard Shortcuts to Help You Photoshop Like a Pro

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Have you ever accidentally wasted an entire day in Photoshop?

I have. It’s not like you start out aimlessly. You have a simple goal in mind, like cropping a photo, improving the resolution, or changing the size of the canvas. But then, you look at how many options there are — and trying to figure out which buttons to press to execute a single task suddenly turns into an attempt to solve The Riddle of the Sphinx.

Wouldn’t it be nice if you could just press a button, and magically, do what you wanted to do? Well, we’ve got good news for you: It turns out there are a wealth of Photoshop shortcuts that pretty much work just that way. Click here to download our full collection of free templates for designing  stunning visual content like infographics and more. 

By pressing a few keys on your computer keyboard at the same time, you can select tools, manipulate images and layers, and even make adjustments to your project’s canvas. But if we’re being honest, if you’re just starting out with the software, there might be far too many Photoshop shortcuts to remember them all. That’s why we created this guide — for you to bookmark and return to next time your design project leaves you stumped.

Note: All of these shortcuts can be accessed on PC and Mac, but sometimes, they’re different on each operating system. We’ve included both types below, and in the cases where they might be different, Mac instructions appear in italicized parentheses. Also, in these formulas, the plus sign (+) is present only to represent the combination of key commands. On occasion, it might be part of the command itself, like when you press the plus sign to zoom into a part of an image, but otherwise, don’t press the plus sign between commands.

65 Photoshop Shortcuts to Save You Time

Got something specific in mind? Click on a section below to jump to that section.

Getting Set Up

You’d think setting up your content in Photoshop would be second nature. But sometimes, the shortcuts to change the background size, or zoom into your project aren’t what you think. Here are some of the most crucial fundamental shortcuts to know:

1) Control + Alt + i (Command + Option + i ) = Change the image size.

2) Control + Alt + c (Command + Option + c ) = Change canvas size.

3) Control + + (Command + + ) = Zoom in.

4) Control + – (Command + – ) = Zoom out.

Control + ‘ (Command + ‘ ) = Show or hide the grid, the automatically-generated horizontal and vertical lines that help align objects to the canvas.

Choosing the Right Tools

These shortcuts will activate different groups of tools, like “Lasso,” “Brush,” or “Spot Healing Brush.” Within these tools, though, there are different functions. Under the “Magic Wand” tool group, for example, you have the option to execute a new selection or add and subtract from a current one.

Each one of these tools has a keyboard shortcut, and we’ve outlined some of them below.

5) v = Pointer, a.k.a. Move Tool pointer-tool.png 

6) w = Magic Wand magic-wand-tool.png

7) m = Rectangular Marquee, a.k.a. the Select Tool marquee-tool-1.png

8) l = Lasso lasso-tool.png

9) i = Eyedropper eyedropper-tool.png

10) c = Crop Screen Shot 2017-05-26 at 12.09.20 PM.png

11) e = Eraser Screen Shot 2017-05-26 at 12.21.32 PM.png

12) u = Rectangle rectangle-tool.png

13) t = Horizontal Type text-tool.png

14) b = Brush Screen Shot 2017-05-26 at 12.15.15 PM.png

15) y = History Brush history-brush-tool.png

16) j = Spot Healing Brush spot-healing-tool.png

17) g = Gradient Screen Shot 2017-05-26 at 12.14.32 PM.png

18) a = Path Selection path-selection-tool.png

19) h = Hand hand-tool.png

20) r = Rotate View rotate-view-tool.png

21) p = Pen pen-tool.png

22) s = Clone Stamp clone-stamp-tool.png

23) o = Dodge Screen Shot 2017-05-26 at 12.16.48 PM.png

24) z = Zoom Tool zoom-tool.png

25) d = Default Foreground and Background Colors Screen Shot 2017-05-26 at 12.23.24 PM.png

26) x = Switch Foreground and Background Colors Screen Shot 2017-05-26 at 12.25.24 PM.png

27) q = Edit in Quick Mask Mode Screen Shot 2017-05-26 at 12.26.26 PM.png

28) x = Change Screen Mode Screen Shot 2017-05-26 at 12.27.48 PM.png

Using the Brush Tool

With the brush settings, you can change the size, shape, and transparency of your brush strokes to achieve a number of different visual effects. To use these keyboard shortcuts, first select the Brush tool by pressing b. brush-tool.png

29) , or . = Select previous or next brush style.

30) Shift + , or . = Select first or last brush style used.

31) Caps Lock or Shift + Caps Lock (Caps Lock) = Display precise crosshair for brushes.

32) Shift + Alt + p (Shift + Option + p) = Toggle airbrush option.

Using the Marquee Tool (for Slicing/Selecting)

When used correctly, the marquee tool will let you select individual elements, entire graphics, and determine what is copied, cut, and pasted into your graphics.

To use these keyboard shortcuts, first select the Marquee tool by pressing m. marquee-tool-2.png

33) Control (Command) = Toggle between Slice tool and Slice Selection tool.

34) Shift + drag = Draw square slice.

35) Alt + drag (Option + drag) = Draw from center outward.

36) Shift + alt + drag (Shift + option + drag) = Draw square slice from center outward.

37) Spacebar + drag = Reposition the slice while creating the slice.

Using Different Blending Options

Blending options include a number of features to enhance the look of your graphic. You can always choose a blending option by going to the top menu bar, under Layer > Layer Style > Blending Options. Or, you can double-click any layer to bring up the options for that particular layer.

Once you open blending options, you can use keyboard shortcuts to select them without moving your mouse. To use the shortcuts, select the Move tool (“v“), and then select the layer you’d like to use the blending options on. Below are some of the most popular modes.

38) Shift + + or – = Cycle through blending modes.

39) Shift + Alt + n (Shift + Option + n) = Normal mode

40) Shift + Alt + i (Shift + Option + i) = Dissolve

41) Shift + Alt + k (Shift + Option + k) = Darken

42) Shift + Alt + g (Shift + Option + g) = Lighten

43) Shift + Alt + m (Shift + Option + m) = Multiply

44) Shift + Alt + o (Shift + Option + o) = Overlay

45) Shift + Alt + u (Shift + Option + u) = Hue

46) Shift + Alt + t (Shift + Option + t) = Saturation

47) Shift + Alt + y (Shift + Option + y) = Luminosity

For more niche blending shortcuts, check out these tips from Adobe.

Manipulating Layers & Objects

If you want to modify an object or get complex with multiple layers, here are some shortcuts you might like to know:

48) Control + a (Command + a ) = Select all objects

49) Control + d (Command + d ) = Deselect all objects

50) Shift + Control + i (Shift + Command + i ) = Select the inverse of the selected objects

51) Control + Alt + a (Command + Option + a) = Select all layers

52) Control + Shift + E (Command + Shift + e) = Merge all layers

53) Alt + . (Option + .) = Select top layer

54) Alt + , (Option + ,) = Select bottom layer

Note: In shortcuts 55-57, the brackets ([ ]) are the keystrokes in the command, and “OR” refers to the actual word — as in, press one bracket OR the other, not the letters “o” and “r.”

55) Alt + [ OR ] (Option + [ OR ]) = Select next layer down or up

56) Control + [ OR ] (Command + [ OR ]) = Move target layer down or up

57) Control + Shift + [ OR ] (Command + Shift + [ OR ]) = Move layer to the bottom or top

58) Shift + Control + n (Shift + Command + n) = Create a new layer

59) Control + g (Command + g) = Group selected layers

60) Control + Shift + g (Command + Shift + g) = Ungroup selected layers

61) Control + e (Command + e) = Merge and flatten selected layers

62) Control + Shift + Alt + e (Command + Shift + Option + e) = Combine all layers into a new layer on top of the other layers. Note: This step gets you one, combined layer, with all elements of that layer in separate layers below — which is different than a traditional merge-and-flatten layers command.

63) Control + t (Command + t) = Transform your object, which includes resizing and rotating

And Finally — Save Your Work for Later

Congratulations — you’ve finished working on your project, and now, you want to share it with the world. Save time saving your project by using these simple shortcuts:

64) Control + Shift + s (Command + Shift + s) = Save your work as …

65) Control + Shift + Alt + s (Command + Shift + Option + s) = Save for web and devices

Which Photoshop shortcuts can’t you live without? Let us know in the comments.

Editor’s Note: This post was originally published in October 2013 and has been updated and for freshness, accuracy, and comprehensiveness.

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Twitter users call on Tim Cook to follow Elon Musk’s example and leave President’s Council

Twitter users are calling on Tim Cook to leave the President’s Council in protest at Trump’s decision to pull the U.S. out of the Paris Climate Agreement.

Cook had previously urged President Trump to remain party to the agreement, and yesterday sent a company-wide email expressing dismay at the decision. In it he underlined Apple’s own commitment to environmental initiatives, and repeated that pledge in a tweet …

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Influencer Marketing: How to Scale Your Social Media Exposure

Wondering how to increase your business’s reach on social media? Have you considered partnering with an influencer? To explore how to develop business relationships with influencers, I interview Neal Schaffer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers […]

This post Influencer Marketing: How to Scale Your Social Media Exposure first appeared on .
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Why Generation Z Should Be Included in Your Content Strategy [Infographic]

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I’ll admit it: I’ve always been a bit befuddled by the letters assigned to generations. In fact, I remember the day that I lamentably found out that I wasn’t a member of Generation X. I had missed the mark by just a hair, and growing up in the 90s, learning that it wasn’t me who the Spice Girls were singing about in soda commercials was very sad news.

But now, pop musicians are singing to one of the newest populations, and as marketers, it’s time for us to turn our attention to it: Generation Z.

If you’re asking, “what is Generation Z?”, here are a few fun facts, courtesy of Adweek:

  • Generation Z is comprised of those born between about 1996 and 2010.
  • Members didn’t witness the dawn of the online era like Millennials did — they were born into it.
  • Half of them say they “can’t live without” YouTube.

But why should marketers pay attention to this particular generation? Well, like every other one before it, Generation Z is steadily gaining some degree of purchasing power, especially those who were born in 1999 or earlier. Many of them are about to start or graduate from college and enter a new phase of independence and decision-making. And who’s there to help guide those decisions? Brands, of course.

But what’s the best way to reach them? To find out, look no further — Adweek broke down the digital behavior of Generation Z into this helpful infographic, which we’ve shared below.


data-Generation-Now-20171.gif


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Tim Cook slams Trump’s decision to withdraw from Paris climate pact in company-wide email

Earlier this week, it was reported that Apple CEO Tim Cook was among a handful of influential executives urging President Trump to remain in the Paris climate accord. Despite pleads from Cook and others, however, President Trump today announced that the United States will withdraw from the pact, marking a blow to climate change efforts.

In wake of Trump’s announcement, Tim Cook has sent an email to Apple staff reiterating the company’s stance on climate change and slamming the president’s decision…

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Happy Hour Podcast 122 | Latest WWDC rumors and iOS 11 wishlist

This week Benjamin and Zac discuss more evidence new MacBook Pros are coming, the first rumor of a new Magic Keyboard, Carpool Karaoke’s release date on Apple Music, the WWDC podcast studio and what it might suggest, and our iOS 11 wishlist ahead of WWDC 2017. 9to5Mac’s Happy Hour podcast is available for download on iTunes and Apple’s Podcasts app, or through our dedicated RSS feed for Overcast and other podcast players.

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9to5Toys Lunch Break: Twelve South MacBook Stand $40, Polaroid Instant Print Cam $135, Apple AirPort Express $69, more

Keep up with the best gear and deals on the web by signing up for the 9to5Toys Newsletter. Also, be sure to check us out on: Twitter, RSS Feed, Facebook, Google+ and Safari push notifications.

TODAY’S CAN’T MISS DEALS:

Twelve South BookArc möd MacBook Stand drops to $40 (Reg. $60)

Twelve South’s HiRise Stand for Apple Watch now $20

Polaroid Snap Touch Instant Print Digital Camera $135 in today’s Gold Box

Apple’s AirPort Express Base Station adds AirPlay to your speakers for $69

Apple 13-inch MacBook Air gets a $239 price drop, now $760 shipped

Apple’s 15-inch MacBook Pro 512GB gets a nearly $400 discount for Memorial Day

Apple 9.7-inch iPad Pro Wi-Fi + LTE 32GB $579 shipped (Reg. $729)

iTunes offers ten-film iconic movie bundles from each decade for $20/ea

Apple’s Great Games for $1 Sale: BADLAND, Assassin’s Creed, many more

Hands-on: Logitech’s new MX Master 2S Mouse w/ Flow is remarkable

Review: RDS Nintendo Switch case offers protection from bumps while on-the-go

9to5Rewards: Sphero’s Star Wars BB-8 smartphone-controlled droid [Giveaway]

MORE NEW GEAR FROM TODAY:

Today’s Amazon Gold Box has Mini RC Drones from $30 shipped

AUKEY Mechanical Keyboards 30% off: starting at $25 shipped

NEW PRODUCTS & MORE:

Tablo upgrades its Dual OTA DVR with on-board storage, smaller footprint

New Pokémon game for iOS/Android with Nintendo integration coming soon

LEGO reels in new 2,000 piece Old Fishing Store kit coming this fall

MORE DEALS STILL LIVE:

Mighty Mac App Bundle includes $130 worth of productivity software for FREE

Yamaha MusicCast Wi-Fi Speaker w/ AirPlay + Bluetooth $200 (Reg. $250)

Logitech’s M705 Wireless Mouse goes to $20, MX Master $60, more

Canon PIXMA Inkjet All-In-One Printer w/AirPrint $56 shipped (Reg. $75)

Mophie Battery Case for iPhone 6/s: $30 (Reg. $50)

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Visual Studio for Mac, finally!

Last month, Microsoft announced the release of Visual Studio for Mac: a full-featured development environment to help developers on the Mac create apps, games, and services for mobile, cloud, and web. It’s natively designed for macOS, so both the design – from the toolbar to the file dialogs – and the developer workflow should feel right at home to Mac users. It is also a best-in-class advanced C# code editor – with IntelliSense and a refactoring experience that includes a preview of the proposed code changes. 

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Apple updating Swift Playgrounds to control drones, musical instruments, and other hardware

Apple’s annual developer conference kicks off Monday, but we’re already seeing WWDC related announcements from the company which suggests the keynote will be packed from start to finish.

Earlier today we saw an update on how much it has paid developers and how the App Store is performing, and now Apple has detailed an update to Swift Playgrounds coming Monday that will let students control robots, drone, and musical instruments.

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Review: Elgato Eve Degree, a pretty but pricey HomeKit-compatible room thermometer

One of my complaints about HomeKit devices is that too many of them look like what father-of-the-iPod Tony Fadell once described as ‘ugly white plastic crap.’ My Philips Hue switches and motion sensors, for example, work well, but they are undoubtedly both white and plastic – and while I wouldn’t go so far as to call them ugly, they are certainly not beautiful.

This is an issue Elgato’s latest HomeKit offering aims to address. The Eve Degree is a standalone room thermometer capable of measuring both temperature and humidity, reporting it back to your iPhone.

With an anodized aluminum surround and black front, it aims to look rather more Apple-like than your average HomeKit accessory …

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