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How to use iOS 10’s hidden ‘Magnifier’ magnifying glass feature for iPhone
There is a little known feature included in iOS 10 called Magnifier. It essentially turns your iPhone’s camera into a magnifying glass of sorts with a custom UI specifically for easier reading.
It’s hidden in Accessibility settings, as the feature was designed for users with vision impairment. Here’s how you can enable it.
Filed under: Apple
Moving Offices? How To Project Manage A Successful Office Relocation
Moving your office is a large undertaking and complex project that must be managed properly from start to finish to ensure a smooth completion. A seemingly small mistake can prove very costly for SMEs and a poorly managed office move can significantly impact on bottom line sales. Like with any large and complicated project, it is important to break down into sections the various tasks involved in moving offices, working through each step logically and conscientiously planning every minute detail.
If you have been assigned the role of project manager for an upcoming office relocation, take a deep breath and follow our top tips on how to manage and execute a successful office move.
Map It Out
As a rough guide, you will require at least three months to prepare for a small move and for a medium to large office, at least six to eight months. The key is to start preparations as early as possible. Creating a timeline detailing all of the necessary stages of the move will reduce the risk of key details being overlooked. It is important to make a note of essential information in your plan such as the budget, where you are moving to, the moving date etc. Ensure your manager signs this off in writing so that the goals of the project are clear and you always have these details as a reference point.
Ask for a floor plan of your new office so that you can determine the new office layout and seating plan. It is a good idea to have a general plan of your existing office space too so that you can compare the two. This will enable you to identify any areas that are not working in your current office space so that you can resolve the problem in your future office.
Call in the Calvary…Early
A move of this magnitude will require a professional removals company that has experience in handling office moves. “Research and contact three moving companies that are at least accredited and approved by the British Association of Movers,” advises John Watson, Managing Director UK Services at Abels, a moving company specialising in domestic and international removals. “Visit their premises unannounced as this will give you a feeling as to how they will manage your move. Tatty trucks and warehouse will often transpire to tatty work practices,” he adds. Schedule this into your timeframe as early as possible. Taking time to hire a good moving company will ensure you have access to sound professional advice and support throughout your move and minimises the risk of errors.
Rally the Troops
Some people are naturally resistant to change so it can be challenging to get everyone in the team on-side for the big move. It is really important to have the team in a positive mind-set about the move and it is your job as project manager to lead by example and create excitement around the event. Keeping the team informed of the moving plans through team meetings and giving them a chance to ask questions is a good way to abate any anxiety they may be feeling towards the move. Take the time to really emphasise how the move will benefit them directly as individuals. It will help keep morale high and importantly ensure that they are 100% clear with what is expected of them before and during the moving process.
Make a Contact List
Even the most organised project manager can get so caught up in various tasks involved with moving that they can forget to create a contact list. It is a good idea to assign this task to another member of the team, asking them to make sure everyone you do business with as a company, both suppliers and clients, know that you are moving. Suppliers and clients will appreciate the gesture and warning if there are any disruptions to their services on your moving day.
The post Moving Offices? How To Project Manage A Successful Office Relocation appeared first on Project-Management.com.
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Why Help Desk Software Is a Critical Business Asset for IT Companies

What Is A Help Desk Software And How To Implement It?
It is a highly resourceful software designed for IT Organizations and IT Professionals to be used whenever they or their clients/customers face any kind of IT-related issues. Help Desk Software lays down a multi-tiered approach towards trouble shooting as many personnel well-versed with extensive technical knowledge are available to tackle the issues. Implementation of this support system varies widely within different companies. In one company it maybe a single person handling it through his cell phone whereas in another company it may be a multitude of people executing all levels of support.
The Advantages of a Help Desk Software for an IT Company:
Help Desk Software are used in IT Companies to provide quick and effective solutions to customers/clients/prospects facing technical problems related to computer systems, network connections, entertainment systems, passwords, etc. Here are some major advantages that a Help Desk Software can provide to an IT Company:
Quality Improvement
Help Desk Software helps in improving the quality of an IT company’s products & services. IT Companies can use this software to track reports of any customer query – right from Query Registration to Query Resolution. The Developers or Designers can then review these reports and implement the required improvements. If many customers complain of the same problem, the software automatically sends ‘Alerts’ to the Quality Control Team or the Senior Management so that the problem gets fixed quickly.
Process Efficiency
When there is a central Help Desk Software in an IT Company, the staff members are able to improve their skills in several technical areas, leading to faster problem resolution. Process efficiency is improved tenfold due to the Help Desk Software. The customer’s concerns are addressed promptly. A help desk software makes sure that issues are handled in chronological order by employing the method of ticket generation.
History Logs
The help desk software can create a complete log documentation of all the different problems and queries directed by the customers/prospects. This documentation can be used as a reference if a similar issue pops up again. These logs can also be used if an employee himself faces a problem and needs to contact the IT department many times in order to settle it.
Proactive Prevention
The help desk software can use the information they get on a daily basis to run performance reports. These can help them find out the systems that are consistently going through bottleneck issues. The IT Company can then be proactive about rectifying or replacing them.
Performance Surveys
It can be a difficult and time-consuming task to accurately judge job performance of the employees when it comes to customer satisfaction. But a help desk software will send out automatic surveys after an issue is concluded and if the IT staff took too long to resolve an issue or behaved unprofessionally, the survey will reflect that too, on the basis of which the top management can take the required steps.
Apart from the above-explained IT Industry-specific advantages, there are some general advantages too. They are as follows:
- Efficient in handling pre- and post-sale issues, both offline and online
- Enables a business to grow by helping all the customers to communicate and get their problems resolved smoothly
- With a Help Desk Software, a business need not expand its phone call management system because it can easily utilize less employees more effectively
- Ensures 24×7 Customer Support and effectively handles Time Management of the employees
- Analysis and Formulates business plans, automates maintenance of database, stock records, marketing trends, etc.
- Plays a vital role in Information Management Systems
- Efficiently handles the Audit Trail of a Business Organization
Here are two ways through which you can maximize the benefits of a Help Desk Software:
1) Open A Dialogue
Add a “Community Discussion” section to your website so that your customers can post questions and answer each other while your Support Agents help them out by being the moderator.
2) Contact Form
When customers can’t find their answers in your support center, they should be able to find you easily through a contact form. Addition of a contact form can help them communicate with you quicker and better.
The Bottom Line: Help Desk Software Improves The Revenue, Profit Margins, And Overall Growth Of An IT Company!
A good Customer Service creates more customer interest, subsequently leading to more orders. The ultimate objective is to sell more products and services to existing customers and bring-in new ones, thereby to increase the revenue.
But revenue can’t be increased unless customers are happy with the product or service offerings. Operating costs can’t be reduced unless the company makes sure that cost reductions don’t have a negative impact on the ability of the organization to serve its customers. Every change and investment that goes on in the company is linked to customer service, customer satisfaction and ultimately revenue.
If the needs of your prospects are satisfied, they will become customers leading to improvement in revenue. Similarly, if the needs of your existing customers are satisfied, they will continue to buy your products and services, and help in sustaining your revenues. In the end if you continue to operate efficiently, the revenues being generated will be greater than the cost of doing business.
Customers have the power to give your business and they also have the power to take away or reduce your business. This is where a Help Desk Software becomes handy. Installing a help desk software helps an IT Company to reduce the cost of service operations by decreasing overheads, and brings in significant savings. Also, by streamlining and coordinating key activities, this software can reduce inefficiencies and provide higher profits. By saving money in one area, resources can be diverted to other areas to improve the company’s competitiveness.
Moreover, task automation with the help of a help desk software can be used to chart out workflows for common processes. Once the staff productivity is optimized, the employer can recognize and appreciate well-performing employees. This in turn can be a great way to increase the overall productivity and thereby the revenue and the profit margins recognize hard work.
Furthermore, a Help Desk Software can help your business identify trends and problems. Asset management is another useful function of this software. By monitoring your assets and devices, it can help your company decrease costs, produce better services and implement automatic action wherever appropriate.
Thus, there many ways a help desk software can make your life easier and your IT business more productive. The primary barrier that some businesses face while implementing a help desk system is the cost of software. However, in the long run, a help desk software will surely help companies operate more efficiently, save money and time and thereby increase the profits.
The post Why Help Desk Software Is a Critical Business Asset for IT Companies appeared first on Project-Management.com.
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You shouldn’t get the iPhone 7 Smart Battery Case wet, but that didn’t stop this developer from putting it to the test
The iPhone 7 is Apple’s first officially water resistant phone. We put this water resistance to the test on video in our recent post about the top iPhone 7 features. Some people have also wondered how cases might fare when subjected to water. A case like Apple’s iPhone 7 Silicon Case would be okay, but I certainly wouldn’t recommend submerging Apple’s iPhone 7 Leather Case.
What about the iPhone 7 Smart Battery Case? It features the same material used in the silicon case, yet includes a 2365 mAh battery sealed inside. Is it safe to get the Smart Battery Case wet? Apple’s official response to that question is a very unambiguous no. Yet, that didn’t stop AirParrot Remote developer, Squirrels, from testing the limits of the case’s potential water resistance while on a company retreat.
Filed under: Apple
Review: Lutron Caséta In-Wall Dimming Kit is the most elegant HomeKit lighting solution
Apple’s HomeKit feature lets you control “smart” lights with Siri or Apple’s new Home app on iOS 10, and there are generally two ways to make your home lighting more intelligent. You can change your light bulbs to “connected” bulbs that talk to a bridge over Wi-Fi, or you can replace your light switches with “connected” switches that take the same bridge approach.
The Lutron Caséta kit takes the latter approach by replacing your existing light switches with smart switches that make your traditional light bulbs work with Siri. There are notable differences between both approaches including cost and ease-of-setup which I’ll unpack below. And if bells and whistles don’t impress you, Lutron takes the crown for having the most elegant solution to HomeKit lighting with one exception…
Filed under: Apple
Apple will begin selling Sonos wireless speakers online starting today, in stores next month
Sonos wireless speakers have touted Apple Music compatibility in beta since last year and officially since this year, and now Apple is selling Sonos speakers for the first time. Apple’s online store will begin selling the Play:1 ($199) and Play:5 ($499, reviewed) later today, and Apple’s physical stores will carry the two speakers starting October 5.
Filed under: Apple
9to5Toys Lunch Break: APC 6-Outlet UPS System $30, 21-inch Lenovo 1080p Monitor $85, Bluetooth Earbuds $13, more
Keep up with the best gear and deals on the web by signing up for the 9to5Toys Newsletter. Also, be sure to check us out on: Twitter, RSS Feed, Facebook, Google+ and Safari push notifications.
TODAY’S CAN’T MISS DEALS:
APC Gold Box: $30 to backup power your Wifi network during blackouts + $11 high capacity surge protectors
For $85, you can pick up a 21-inch ultra-thin 1080p Lenovo Monitor w/ HDMI input (Reg. $110+)
Smartphone Accessories: Mpow Swift Bluetooth 4.0 Wireless Earbuds $13 Prime shipped (Reg. $18), more
Get Anker’s new Self-Docking Eufy RoboVac 20 for $249 (Reg. $299) + deals on Eufy Air humidifier & desk lamps
Your kid’s first iPhone or for emergencies: New iPhone 5s 16GB Unlocked (OS 10 compatible): $280 shipped
Roundup: The best ultra-thin iPhone 7 and iPhone 7 Plus cases
App Store Free App of the Week: AG Drive racer goes free for the first time (Reg. up to $4)
Apple Store app is your key to the award-winning iOS game INKS for free
Deus Ex Go gets its very first drop on iOS/Android: $2 (Reg. $5)
The Best Console Game Releases for September: BioShock Collection, NBA 2K17, and more
Review: This is Ground’s Mod 3 carries your iPad and accessories in a luxurious leather wrapping [Video]
MORE NEW GEAR FROM TODAY:
Kick the week off with 8TB of Seagate External USB 3.0 Storage for $180 shipped (Reg. $220)
Daily Deals: Toshiba Canvio AeroCast 1TB Wireless Hard Drive $50, Foscam Wireless IP Camera (Refurb) $53, more
- TiVo’s BOLT DVR is arguably the best way to enjoy your shows: 500GB $170, 1TB $244
- Today’s the day to get Red Cross Emergency Lighting/Charger: starting at $15
- Games/Apps: Mirror’s Edge Catalyst $30, Battleborn $20 or less, Osmos $1, more
- Buy a $60 Gift Card for Netflix and get $10 in free Best Buy money
- Best Buy will sell you an Motorola Moto X Pure 32GB Smartphone for $250 (Reg. $330)
- Office Supplies: 36-Pack BIC Round Stic Grip Ball Pens from $3.50, more
MORE DEALS STILL LIVE:
Give your new Apple Watch a Milanese Loop band for a fraction of Apple’s price tag: $8 Prime shipped (Reg. $13)
Twelve South’s TimePorter is the ultimate Apple Watch carrying case, buy it today for $40 Prime shipped (Reg. $50)
Filed under: Apple
Comment: Differential privacy and data collection is still not clearly defined as opt-in on iOS 10
When Apple originally announced the use of differential privacy in iOS 10, it was not without a little controversy. Skeptics from all corners began wondering how private differential privacy could really be when used in a mass deployment in the way that iOS 10 was going to use it.
Apple clarified that the use of differential privacy to collect user data would be opt-in, meaning if a user didn’t want to give into the system they didn’t have to. What Apple never indicated was where this opt-in area would be and what would happen if you decided against it…
Filed under: Apple
Hands-on with the new ceramic Apple Watch Edition Series 2 – unboxing and review [Video]
Today we’re taking a look at the new Apple Watch Edition. This year, Apple switched it up and ditched the all gold models in favor of ceramic. Why ceramic you might ask? Well first off, it’s a heck of a lot cheaper than solid gold, but it’s also four times stronger than stainless steel, which makes it the most scratch resistant Apple Watch available…
Filed under: Apple
Feature Request: Siri’s arrival on Mac makes it all the more important for it to be bilingual
Now that Siri has finally arrived on the Mac, Apple’s intelligent assistant just got a whole lot more useful. But some users are finding that this has only increased their frustration – because the service is unable to cope with more than one language.
Making Siri bilingual might, at first glance, seem an unreasonable request. After all, it’s taken speech recognition a very long time indeed to reliably understand one language at a time. I first tried a prototype system way back in the 1980s, when it was utterly hopeless. I’d try another one every few years, but it’s only in the past seven or eight years that it’s been any good.
But there are many places in the world where it’s extremely common to speak more than one language. In particular, speaking English and a local language is the norm in many countries. Which means that you may well be speaking to Siri in English but asking it to find, for example, a German place. Or speaking to Siri in Dutch but asking it to call someone with an English name …
Filed under: Apple
Plex Cloud beta puts your media server in the cloud using unlimited Amazon Drive storage
Apple developing new Apple Watch sleep tracking and heart rate apps, expansion of HealthKit
Apple has said many times that it sees medical and health initiatives as a big area for expansion in the future. Some of these plans are now actively being developed, according to Bloomberg. Firstly, Apple is working on new sleep tracking and fitness apps for Apple Watch that take advantage of the heart rate sensor for insight.
Apple is yet to offer sleep analysis of any kind in its wearable and its current Heart Rate app in watchOS 3 is very limited. The report says the new heart rate app will be more advanced, measuring a person’s fitness by observing the amount of time it takes for a heartbeat to fall from a peak to resting rate. The company is also apparently exploring ways to dramatically expand the functionality of HealthKit and the Health app …
Filed under: Apple
How to watch and stream tonight’s Clinton/Trump 2016 Presidential debate on Apple TV, iPhone, iPad, Mac & the web
Tonight’s debate between Hillary Clinton and Donald Trump is likely to be the most-watched presidential debate in history. A little background:
The first debate for the 1960 election drew over 66 million viewers out of a population of 179 million, making it one of the most-watched broadcasts in U.S. television history. The 1980 debates drew 80 million viewers out of a 226 million. Recent debates have drawn decidedly smaller audiences, ranging from 46 million for the first 2000 debate to a high of over 67 million for the first debate in 2012.
There’s no shortage of ways to watch the debate, whether that’s on broadcast TV, Apple TV, Mac, iPad or iPhone – here are just a few of them …
Filed under: Apple
How to Get People to Actually Listen to You
By now, you may have heard of a musical called Hamilton.
In you haven’t, here’s a rundown: Since its Broadway debut in August 2015, people can’t get enough of it. They’re paying upwards of $500 for crappy seats, and close to $3,000 for good ones. It won a Pulitzer, a Grammy and 11 Tony Awards. Its composer and original star, Lin-Manuel Miranda, is now a celebrity.
In other words: People are listening to this stuff.
Seeing the way Hamilton captivated such massive audiences — in less than a year — fascinates me. How the heck did this thing blow up?
(Psst. If you’re eager for some Hamilton action, Leslie Odom Jr. — a star from the original cast — is performing at INBOUND this year.)
Watching the progress and near-instant success of Hamilton is really a lesson in why people listen — not just to a hit musical, but to a person, a podcast, or anything, really. A lot can be learned by looking into those reasons, especially for marketers. To what and whom do people listen? Why? And how can we get them to listen to us?
To answer those questions, we did some research on the listening process, our motivations for listening, and more.
The Listening Process
To listen, according to Merriam-Webster, is “to hear what someone has said and understand that it is serious, important, or true.”
Listening helps us to satisfy different physiological goals. We listen to alter our moods, stay alert, and figure stuff out. In humans, that’s been the case for pretty much as long as we’ve been in existence.
The listening process starts when we receive auditory stimuli. Then, our brains have to interpret that stimulus. That’s enhanced by other senses — like sight — which help us better interpret what we’re hearing.
Then, once we receive and interpret auditory signals, we follow a series of steps that consist of recalling, evaluating, and responding to the information we consume:
Source: Matthew Edward Dyson
It’s that third step in the entire process — recalling — that might be the most important one for marketers. Numerous studies have discovered how listening triggers a widespread network of activity throughout the entire brain. That activity is what so strongly links auditory stimuli to memory.
That’s particularly true of music: Research has revealed a partial restoration of memory in Alzheimer’s patients upon hearing their favorite music. In other words, we know that listening heavily correlates with memory, which helps explain the mjor success of something like Hamilton — it’s a musical theatre production, which really epitomizes the intersection of auditory and visual stimuli.
Source: Carina Zimmerman
When people talk it up, they’re actually sharing a story about their memories of seeing it. And no matter what happens to our attention spans, we still seem to love a good story.
That comes back around to what we do as marketers, really. We share the stories of and about our brands in a way that will get people to — you guessed it — listen.
The Art of Getting People to Listen
Earlier this year, my colleague, Lindsay Kolowich, put together a post on how to make a speech memorable. The infographic touched on a few guidelines that can be applied to, well, pretty much anything that you want someone to listen to:
- Start strong
- Make it informative and interesting
- Think of your audience
Aha! Your audience — remember them? Knowing your audience is going to help you create the content they want to listen to, but that also requires an understanding of their motivations for listening.
And in a modern context, our motivation to listen runs a bit deeper, especially when it’s something we don’t have to hear. We’re not listening in survival mode as much as we did in infancy or ancient times — we now have the luxury of electing to listen to most things.
So let’s explore some generally understood, non-survival motivations for listening these days. I’ll use our old friend Hamilton to put those things in context — it shows how people’s reasons for listening have been successfully put into practice.
4 Motivations for Listening (and How to Tap Into Them)
1) They’re familiar with the person or the work.
Hamilton’s earliest audiences may have tuned in because they knew about Miranda’s previous work. Perhaps they were fans of In the Heights, or had seen one of his smaller performances. Either way, it got them to come back and listen to him again.
Some people think of that as the mere-exposure effect: A psychological principle that states we prefer the things that are familiar to us.
Key takeaway: When you’re trying to figure out how to get someone to listen to you, start by tapping the folks who already know you — the ones whose attention you already have. At HubSpot, we call those folks evangelists: The people who advocate for your brand. If you want to expand your reach, it’s important to know who your evangelists are, and how to keep them motivated (which you can learn more about here).
2) They share values with what or whom they’re listening to.
Even if someone wasn’t familiar with Miranda’s work, if they had the basic context of Hamilton — a hip-hop musical about a historical figure — that might have been enough to get them to listen. Maybe that person just likes hip-hop. Or musicals. Or history.
When you isolate the different components of what you’re trying to market, that gives you more options to pique people’s interests. I’ll use myself as an example — while I’m the type of person for whom The History Channel quickly cures insomnia, I will jump at the chance to listen to some great rap music. Therefore: A rap about history? Okay, I’ll bite.
Key takeaway: Break your message or story down into different elements that people might actually want to listen to. That can help to draw in a diversified audience, by pitching these different pieces to the people who like them the most.
3) Someone told them to.
I have to wonder how many people bought tickets to see Hamilton, or even first listened to its soundtrack, because so many people recommended it. We call that social proof: the theory that people will adopt the beliefs or actions of a group of people they like or trust.
In his book Contagious, Author Jonah Berger found that the content receiving the most word-of-mouth contained six essential qualities: Social Currency, Triggers, Emotion, Public, Practical Value, and Stories.
See that? “Stories.” “Emotion.” “Social.” Those are the qualities that get people to keep listening, and get the people who they share it with to listen, too.
Key takeaway: Give your current audience the right incentive to listen and share. illustrate your message through an emotional story. Teach people something they’ll want to pass on to their coworkers or friends. In short: Position your message in a way that makes it hard not to end up telling someone else about it.
4) They think that what they’re listening to will be good.
And while you can’t please everyone, you can do your best to make sure that you’re giving them something of quality. Remember — make it informative and interesting, but also make it true to yourself and your brand.
After all, that worked for Lin-Manuel Miranda. He took the things that fascinated him — musical composition, hip hop, and the life of Alexander Hamilton — and turned it into a phenomenon that actually got and held people’s attention.
Key takeaway: Find out what matters to you, and use what we’ve covered here today to make it matter to others.
Amazing things happen when people listen. Now, you have the tools to get them there.
What are your best tips for catching the attention of an audience? Share them with us in the comments below.
Apple’s lack of lobbying presence in Europe left it in dark over tax investigation for two years – WSJ
Apple’s lack of lobbying presence in Europe left in largely in the dark about the long-running investigation into its Irish tax arrangements, argues the WSJ. It has been ruled that Apple underpaid tax in Europe to the tune of €13B ($15B).
Filed under: Apple
6 Tips to Optimize Your Facebook Page
When was the last time you updated your Facebook page? Interested in creating a more professional and engaging experience on your page? There’s a number of tactics you can use to create a more comprehensive Facebook presence for your business. In this article, you’ll discover six tips to optimize your Facebook page. #1: Provide Complete […]
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How Networking Can Help Your Small Business Grow [Free Guide]
Networking is not just about meeting people, it’s about meeting the right people — the people who can help you move your business or career forward.
Whether you’re looking for referrals, word-of-mouth support, co-promotional opportunities, or just business advice, knowing how to build relationships and make the most of networking opportunities is key.
That’s why Alignable and HubSpot teamed up to put together this The Business Marketing Crash Course. From events, to making connections, to turning those awkward coffees and lunches into productive relationship building, we’re confident you’ll get something out of this guide.
More specifically, you’ll receive:
- How to say “no” to isolation and increase your relationships.
- The levels of networking connections and how to approach each as a newcomer.
- Building, engaging, and maintaining your network.
- The people, places, and things you need to grow your network.
- The Networking Funnel: optimizing your business at all stages.
- Much more about networking and how to customize it for you!
Download your copy of The Business Marketing Crash Course now.
How to Customize Your Videos for Popular Social Networks
Is video a part of your marketing? Wondering how to best tailor your videos for the top social networks? When you play to each social network’s audience’s expectations, your video will get more views and engagement. In this article, you’ll discover how to optimize your video for better performance on YouTube, Facebook, Instagram, and Twitter. […]
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