by Cristian De Nardo | Apr 15, 2016 | Apple
I talked earlier this week about how I’d rationalize Apple’s MacBook lineup, so now it’s time to look at the desktop lineup. I argued on Tuesday that the MacBook range was more complicated than it needs to be, and could be simplified by having a...
by Cristian De Nardo | Apr 15, 2016 | Apple
Yesterday Apple kicked off two campaigns to promote Earth Day next week, and today Apple Stores around the world are going green to signal support. The leaf portion of the Apple logo that hovers above the entrance of each Apple Store shifts from white to green around...
by Cristian De Nardo | Apr 15, 2016 | Marketing
Email marketing has come a long way in just the past few years. But with all the fancy new functionality brands are utilizing, you know what’s kind of funny? A well-written, plain-text email can perform just as well (if not better) than a highly designed email with...
by Cristian De Nardo | Apr 15, 2016 | Apple
With fresh rumors of ultra-thin MacBooks on the way this year, LG’s new 15-inch Gram laptop gives a clue as to just how sleek they might be. Borrowing heavily from the MacBook/MacBook Air design, the Core i5 or i5 machine weighs in at just 2.2 pounds – half the...
by Cristian De Nardo | Apr 15, 2016 | Apple
Apple’s ninth annual Environmental Responsibility Report summarises the company’s work on its three environmental priorities of renewable energy, safer materials & processes and conserving resources. As part of the third of those, the company revealed...
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