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8 Data-Backed Recommendations for Social Media Marketers in 2022 [Insights from 300+ Professionals]

by Cristian De Nardo | Jan 31, 2022 | Marketing

The start of the new year is an exciting time for marketers to re-evaluate their social media marketing strategies and take advantage of new opportunities as social platforms evolve. From new features to algorithm updates and disruptive social apps, keeping up with...

Virtual, Hybrid, or In-Person: Business Leaders Weigh In on the Future of Events

by Cristian De Nardo | Jan 31, 2022 | Marketing

In 2019, Microsoft hosted their annual Ignite event in Orlando for one week. It was the most successful Ignite they’d ever had, with well over 27,000 attendees. That is, until the fall of 2021 — when they hosted over 270,000 attendees in a virtual version of the...

10 New Instagram Features Marketers Should Be Using in 2022

by Cristian De Nardo | Jan 31, 2022 | Marketing

With TikTok on its heels, Instagram is rapidly rolling out new features to benefit both brands and creators alike. These upgrades come as no surprise — especially considering the competitive nature of social media. But for marketers, the volume of new features can be...

How to Go Live on TikTok + Top Features You Should Use

by Cristian De Nardo | Jan 31, 2022 | Marketing

I fought it for a while but TikTok has me in a chokehold and won’t let me go. At all hours of the day, you can find me singing viral TikTok sounds and saying random phrases from popular videos. The app has grown considerably since booming in 2020 and its...

What is a Product Marketing Manager? Job Description and Salary

by Cristian De Nardo | Jan 28, 2022 | Marketing

Your research and development team has been working on a new product for months and putting valuable resources into its design and manufacturing. They’ve carefully researched the market and the problem they intend to solve. They’ve brainstormed and planned out the...
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