by Cristian De Nardo | Aug 2, 2016 | Marketing
Marketers spend a lot of time trying to nail down abstract concepts. They’re tasked with turning brainstorming sessions and comments sourced during focus groups into campaigns that sum up everything about a brand’s identity in a neat, tidy, and most...
by Cristian De Nardo | Aug 1, 2016 | Apple
Over a year ago, longtime Apple senior public relations executive Natalie Kerris left the company. Kerris worked at Apple for 14 years and was responsible for the company’s PR during several crucial eras, including the launch of the iPhone. While Kerris...
by Cristian De Nardo | Aug 1, 2016 | Apple
iOS 10 beta 4 was released earlier today, and while there are fewer new features as we get closer to the final release, there are some notable additions and changes. more…Filed under: Apple
by Cristian De Nardo | Aug 1, 2016 | Apple
Apple today has shared a new advertisement on its YouTube channel for the iPad Pro. The ad positions the iPad Pro as a true replacement for a computer and is entitled, “iPad Pro – What’s a Computer?” more…Filed under: Apple
by Cristian De Nardo | Aug 1, 2016 | Apple
Apple has just scored another major exclusive for its music streaming service. According to The New York Times, the long-awaited new album from Frank Ocean will premier exclusively on Apple Music this Friday, August 5th. Additionally, the release will also include a...
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