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Apple declared ‘most intimate brand’ in survey of 6,000 consumers

by Cristian De Nardo | Mar 30, 2017 | Apple

A survey of 6,000 consumers across three countries has found that Apple is ‘the most intimate brand’ – using a range of survey responses to measure the emotional connection people feel to a brand. It also had the highest score for ‘can’t live...

5 Ways to Improve Customer Retention With Social Media

by Cristian De Nardo | Mar 30, 2017 | Social Media

Do you use social media to keep existing customers engaged with your business? Interested in effective ways to strengthen those relationships? Social media marketing can help deepen your connections with existing customers so they continue using your product or...

How Twitter Is Fighting Harassment & Cyberbullying

by Cristian De Nardo | Mar 30, 2017 | Marketing

I’ll say it: I love Twitter. I use Twitter to follow breaking news stories, to promote my work and the work of colleagues and peers I admire, and to consume and laugh at jokes and memes. I like spending time on the platform to stay informed and connect with people....

6 Steps to Transform Your Agency Leaders Into Consistent Content Creators

by Cristian De Nardo | Mar 30, 2017 | Marketing

If you’re fortunate enough to work at an agency full of brilliant individuals, you’ve probably experienced the following: You’re in a leadership meeting debating different approaches to solving a problem, and a lot of ideas are on the table. Suddenly, someone’s voice...

PSA: Apple’s USB-C accessory + UltraFine display pricing discounts end this week

by Cristian De Nardo | Mar 29, 2017 | Apple

Apple first announced that it would be discounting certain USB-C accessories back in November to coincide with the release of the new MacBook Pros. Originally, the promotion was set to run through the end of the year, but Apple extended it through March 31st to...
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