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Facebook latest: Facebook telling users if their data was shared; Zuckerberg being coached in ‘charm & humility’; Woz quits platform; more

by Cristian De Nardo | Apr 9, 2018 | Apple

If you’re wondering whether you were one of the 87M Facebook users whose data was accessed by Cambridge Analytica, you may find out today. For Brits, at least, the BBC reports that users will receive one of two messages this afternoon letting them know whether...

How the HubSpot Content Team Overcame the “Pivot to Video”

by Cristian De Nardo | Apr 9, 2018 | Marketing

You’ve probably heard. 2017 was the year of the “Pivot to Video.” Publishers decreased or entirely scrapped their written editorial operations to focus on creating video. And right on cue, the internet erupted with opinions (and a fair amount of panic) on the...

Korea likely to be third country to fine Apple for unfair contracts with carriers

by Cristian De Nardo | Apr 9, 2018 | Apple

An investigation by the South Korean Fair Trade Commission (FTC) into alleged unfair practices by Apple is expected to result in the iPhone maker being fined, says a local report. Apple is accused of ‘dumping’ both advertising and repair costs on carriers....

These Emojis Can Increase Click-Through Rates, According to New Data

by Cristian De Nardo | Apr 9, 2018 | Marketing

Emojis can be powerful tools that help your messages stick with your audience: a study found that participants who were sent messages with emojis scored higher on memory than those who were sent messages without emojis, indicating that emojis can make your message...

How to Use Customer Lifetime Value to Clone a Facebook Audience

by Cristian De Nardo | Apr 9, 2018 | Social Media

Need to increase the effectiveness of your Facebook ads? Want to target better-quality audiences with your ads? In this article, you’ll discover how to reach a highly targeted lookalike audience of your best customers using Facebook custom audiences and lifetime...
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