by Cristian De Nardo | Jul 18, 2018 | Apple
With major new product launches, Apple typically seeds review units to friendly sites ahead of time, with an embargo ensuring that all the reviews land at the same time. With the 2018 MacBook Pro refresh being more of an iterative update, the company hasn’t done...
by Cristian De Nardo | Jul 18, 2018 | Apple
A second change to the way iCloud data is stored for Chinese iCloud accounts has raised further concerns about the ease with which the government could access sensitive information. Apple has confirmed a report that data has now been moved to servers owned by China...
by Cristian De Nardo | Jul 18, 2018 | Marketing
Welcome one, welcome all to another Wednesday: the day that marks the halfway point — almost — to the weekend. As we find ourselves halfway through July and grasping tightly to the weeks of summer that remain, we know you don’t have a ton of time to...
by Cristian De Nardo | Jul 18, 2018 | Marketing
Psychology tells us that emotions drive our behavior, while logic only justifies our actions after the fact. Marketing confirms this theory. Humans associate the same personality traits with brands as they do with people — choosing your favorite brand...
by Cristian De Nardo | Jul 18, 2018 | Marketing
My parents, teachers, and coaches all instilled in me the importance of reading. Fiction or non-fiction, self-improvement or fantasy, reading supposedly makes us all smarter … right? Reading promotes creativity, gives us refuge from the “real” world, provides us...
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