by Cristian De Nardo | Jul 16, 2018 | Apple
Last week, it was reported that a former Apple employee had been charged by the FBI with stealing trade secrets related to the company’s Project Titan autonomous driving technology. As reported by Reuters, however, Xiaolang Zhang has pleaded not guilty…...
by Cristian De Nardo | Jul 16, 2018 | Marketing
Earning the trust of prospective customers can be a struggle. Before you can even begin to expect to earn their business, you need to demonstrate your ability to deliver on what your product or service promises. Writing a case study is a great way to do that. Sure,...
by Cristian De Nardo | Jul 16, 2018 | Apple
Apple is truly going all-out for World Emoji Day. After showing off the 70 new emoji characters coming to iOS later this year, the company has also overhauled its Apple Leadership webpage with new Memoji avatars… more…
by Cristian De Nardo | Jul 16, 2018 | Marketing
If you want to hold brainstorms that unearth better, more creative ideas, it all starts with the people in the room. Like, the actual number of people in the room. That’s my first tip for you: Follow the “pizza rule” for brainstorming. If...
by Cristian De Nardo | Jul 16, 2018 | Marketing
Copy is writing that sells, so by definition, it has to be compelling. Does your copy also have to be concise? Yes. Does it have to be clear? Absolutely. Brevity and clarity will ensure that your message is digestible, which is important if you want your words to be...
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