by Cristian De Nardo | Feb 15, 2019 | Social Media
Want to set yourself apart from others in your industry? Wondering how you can stay top of mind with your customers? To explore how to make your brand iconic in today’s world, I interview Scott McKain. Scott is a professional speaker and author of the book...
by Cristian De Nardo | Feb 14, 2019 | Marketing
According to Addison Group, only 18% of employers rank cover letters as important. But if you had to flip through a hundred cover letters a day, and each one began, “To whom it may concern, I am applying for the digital marketing position at your company,”...
by Cristian De Nardo | Feb 14, 2019 | Marketing
It’s a tradition to set New Year’s resolutions, and for many people, these goals involve improving things in their personal lives, like health and wealth. Consider how much time you spend on your career, however, and you’ll see it makes sense to set some resolutions...
by Cristian De Nardo | Feb 14, 2019 | Marketing
In the marketing industry, we treat experts like they’re village elders, soaking up every tip and trick they have to offer so we can implement them into our own work, desperately hoping for similar results. But, when you really think about it, marketing is always...
by Cristian De Nardo | Feb 14, 2019 | Marketing
There are plenty of studies that highlight the importance of customer retention — oftentimes, customer retention has been found to be even more critical to your company’s success than customer acquisition. For instance, research conducted by Frederick...
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