by Cristian De Nardo | May 17, 2019 | Marketing
With over 7,000 MarTech companies battling each other to win a spot in the technology stack of businesses today, sticking out from the crowd has never been more difficult. Almost every industry under the MarTech umbrella is saturated, so traditional inbound marketing...
by Cristian De Nardo | May 17, 2019 | Marketing
Even if you don’t know what an API is, you’ve undoubtedly interacted with one. Today, we take connectivity between technology largely for granted. For instance, we don’t question when we use OpenTable to make a reservation at a nearby restaurant....
by Cristian De Nardo | May 17, 2019 | Social Media
Wondering how to use IGTV (Instagram TV) for marketing? Looking for a successful use case? To explore IGTV and how it can help your business, I interview Jasmine Star. Jasmine is an Instagram expert, professional photographer, and business strategist. She’s the...
by Cristian De Nardo | May 16, 2019 | Marketing
Movie producers and inbound marketers aren’t that different when it comes to creating and editing video content. We’re both telling a story, and whether that story is about a protagonist or a product, we’re both trying to captive our audiences and...
by Cristian De Nardo | May 16, 2019 | Marketing
When content marketing was gaining steam, there were really only a few techniques you could leverage. On a typical day, you’d write a blog post, hope it ranked on Google, send it to your email subscribers, and post it to your social media profiles. That was pretty...
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