by Cristian De Nardo | Jan 24, 2020 | Social Media
Want to improve the return on investment (ROI) of your social media marketing? Are you measuring the right things? To explore everything you need to know about measuring ROI, I interview Christopher Penn on the Social Media Marketing Podcast. Christopher is the chief...
by Cristian De Nardo | Jan 24, 2020 | Marketing
When I first started blogging, I had no idea how to structure my posts to rank for search engines, or even why it was important. I just threw in bolded words and phrases that looked good, and hoped to be randomly selected for the search engine results page (SERP)....
by Cristian De Nardo | Jan 24, 2020 | Marketing
Last November, my husband and I were on our honeymoon in Maui and one of the main activities we wanted to do was a zipline/hiking tour near the waterfalls. We dreamt of swimming in the cascading water at sunrise. However, today, we’re going to talk about a...
by Cristian De Nardo | Jan 23, 2020 | Marketing
Did you know that 40% of LinkedIn’s 500 million members visit the platform daily? If you’re a professional who wants to branch out as a thought leader in your industry, LinkedIn is an excellent place to gain visibility, demonstrate your credibility or...
by Cristian De Nardo | Jan 23, 2020 | Marketing
From a buyer’s perspective, customers tend to feel more obligated to make a purchase from someone they might trust, relate to, or idolize. That’s why celebrity endorsements are so effective. Celebrities can often persuade a buyer to click...
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