by Cristian De Nardo | Nov 19, 2020 | Marketing
In January of 2019, Contently, a content marketing platform that connects enterprise brands with freelance talent, surveyed over 1,000 people in the U.S. about their media and marketing preferences. What they uncovered about people’s preferred content length shattered...
by Cristian De Nardo | Nov 19, 2020 | Marketing
Your business is getting by just fine – but still, the questions remain: Could you be selling more? Is there an opportunity to increase market penetration? Is there any way you could engage in further product diversification? Companies hoping to increase revenue can...
by Cristian De Nardo | Nov 19, 2020 | Marketing
Of the 1.7 billion websites in the world, 600 million are blogs. And the number of US bloggers is set to reach 31.7 million in 2020. Clearly, blogging is competitive. You’re constantly vying for people’s precious online attention, which is around 15...
by Cristian De Nardo | Nov 19, 2020 | Marketing
I’ve written about the importance of sales and marketing alignment before, but the point can’t be understated: businesses undeniably have better success when they align sales and marketing teams. Plus, having strong alignment between sales and marketing is...
by Cristian De Nardo | Nov 18, 2020 | Marketing
Gorgeous, on-brand images and lively language? Check. A substantial social following in the channels that matter most for your industry? Check. Leads coming through? Check — and fist bump. What comes next? Optimizing your social media lead generation so that it...
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