by Cristian De Nardo | Dec 9, 2020 | Marketing
The trouble with search engine optimization (SEO) is that it takes a long time to work and doesn’t come with any guarantees. Pay-per-click (PPC) advertising, on the other hand, can provide results a lot faster. For companies that have no organic presence and need ROI...
by Cristian De Nardo | Dec 9, 2020 | Marketing
How many times have you seen a killer marketing campaign and thought to yourself, “Wow, I wish I would’ve thought of that!” (Glossier, I’m looking at you.) We’ve all been there. The truth is, when you’re just starting out, it can be...
by Cristian De Nardo | Dec 9, 2020 | Marketing
As any blog owner will tell you, “Should I enable comments on my blog?” is one of the first questions you’ll ask yourself as your content starts to grow. There are plenty of benefits to enabling comments on your blog, including an opportunity to...
by Cristian De Nardo | Dec 9, 2020 | Marketing
As of March 2020, over 804,390 businesses in the U.S. were less than one year old. Combine that with the 31.7 million small businesses vying for customers, and the competition seems even more fierce. So how can you possibly create a marketing strategy that stands out?...
by Cristian De Nardo | Dec 8, 2020 | Marketing
A sound content marketing strategy is one of the better ways a business can help shape its brand identity, garner interest from prospects, and retain an engaged audience. It lets you establish authority in your space, project legitimacy, and build trust between you...
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