by Cristian De Nardo | Jan 18, 2021 | Marketing
2020 was — in a word — unprecedented. The only thing nearly as unprecedented as the events of the year itself? The number of times 2020 was described as “unprecedented.” With the conclusion of a year unlike any other, it’s natural to seek out...
by Cristian De Nardo | Jan 15, 2021 | Marketing
Ten years ago, I couldn’t have cared less if the new burger place downtown had a website. Now, I don’t trust one that doesn’t. If your business is online, you’re a part of the digital transformation. But it’s not enough these days to just...
by Cristian De Nardo | Jan 15, 2021 | Marketing
Every year, as soon as Halloween is behind us, it seems like the floodgates open. Without warning, there are holiday marketing campaigns everywhere, with countless businesses rushing to cash in on a spending frenzy. There are holiday emails, social media posts, and TV...
by Cristian De Nardo | Jan 15, 2021 | Marketing
It’s well established that video has been one of the breakout trends in the marketing world for the past decade. But how is that assertion standing up to the twists and turns of a global pandemic? The challenges — and changes — brought about by this most...
by Cristian De Nardo | Jan 15, 2021 | Marketing
Just like when I first watched The Matrix, when I initially heard the term “schema markup,” I was intimidated by the technical know-how I felt I needed to understand it. However, just like the movie, understanding schema markup isn’t as difficult as...
Recent Comments