Paid Social Media: Worth The Investment?

Social media advertising spend is expected to top $47.9 billion in 2021. That’s nearly 20% of the total expected advertising spend by all North American businesses this year. The amount of money spent on paid social media ads has been steadily climbing since 2019, and...

21 Ways To Get More Followers on Facebook

On social media, your follower count gives you an idea of your brand awareness and reach. That’s why gaining followers is often an important goal for brands, especially as they scale. So, how do you gain followers? We know buying them doesn’t work because...

A Marketer’s Quick Guide to Dynamic Ads

Remember when you’d go to the mall, see something you liked, but then leave without it? Then you’d leave the mall and think about it the whole drive home, wondering if you made the right decision until you forgot about it. That was until you saw someone else...