by Cristian De Nardo | Jul 22, 2021 | Marketing
Magnets, in marketing, are an effective technique for gaining a prospect’s contact information. The problem is these magnets can take a lot of time and energy to produce. Podcasts, e-learning courses, video series, and contests all sound great – but who has time...
by Cristian De Nardo | Jul 22, 2021 | Marketing
Last November, my husband and I were on our honeymoon in Maui. One of the main activities we wanted to do was a hiking tour near the waterfalls. We dreamt of swimming in the cascading water at sunrise. When you hear the word “waterfall,” that’s typically what you...
by Cristian De Nardo | Jul 22, 2021 | Marketing
Until recently, many of us have been doing almost everything from home with no immediate hopes of in-person outings. But, this summer — as entire countries reopen — people who’ve been stuck inside are finally breathing a sigh of relief. At the same...
by Cristian De Nardo | Jul 22, 2021 | Marketing
Before GDPR, compliance didn’t mean as much to marketers as it does today. It was seen as something that “someone else” should have to worry about, like your legal team. Three years on from the biggest shift in the privacy landscape, organizations around...
by Cristian De Nardo | Jul 21, 2021 | Marketing
Email marketing is an undeniably powerful strategy for lead acquisition and customer retention. Of course, creating an email marketing campaign isn’t easy, and it might require you to build a template using HTML so you’re not designing and altering every...
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