by Cristian De Nardo | Aug 16, 2021 | Marketing
LinkedIn is a highly valuable tool to network with like-minded professionals. But here’s something we don’t talk about as much as we should: LinkedIn is also a useful inbound marketing platform. It might seem a little bit intimidating. You have enough on...
by Cristian De Nardo | Aug 16, 2021 | Marketing
Influential leaders are a pillar of any organization. They motivate employees, help them feel empowered in their skills, and, in turn, build strong teams that consistently meet business goals and contribute to overall business success. Assuming a leadership role is...
by Cristian De Nardo | Aug 12, 2021 | Marketing
If you’ve ever visited a website that served you an error page, you know how frustrating it is. One of the worst things you can do as a brand is not meet your audience’s needs and expectations. If your website visitors see an error page when they’re...
by Cristian De Nardo | Aug 12, 2021 | Marketing
Strikethrough text is like body language in your writing. It allows you to convey subtext or your true opinion about something, without explicitly expressing it: If the guest post pitch doesn’t have a draft attached, I will put in the extra effort to permanently...
by Cristian De Nardo | Aug 11, 2021 | Marketing
Terminology is everything. Marketing, Sales, Product, Service — virtually every function in a business relies on some common terminology to do their best work. One area where alignment on terminology is essential is goal setting. Whether you use the OKR model, the KPI...
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