by Cristian De Nardo | Jan 7, 2022 | Marketing
While Google keeps us on our toes with all the algorithm updates they keep rollin’ out, one thing has stayed pretty consistent for inbound marketers looking to optimize their websites for search: keyword research. In this post, we’ll define what keyword research...
by Cristian De Nardo | Jan 7, 2022 | Marketing
Have you ever wasted an entire day in Photoshop?So have I. It’s not like you start out aimlessly. You have a simple goal in mind, like cropping a photo, improving the resolution, or changing the size of the canvas. But then, you see all the options. And before...
by Cristian De Nardo | Jan 6, 2022 | Marketing
With every campaign comes specific goals advertisers want to achieve. For some, it’s brand awareness. For others, it’s increased website traffic. But what if your goal is to reach audiences who are already prime to take action? With Google Discover ads,...
by Cristian De Nardo | Jan 6, 2022 | Marketing
Whether you want that job promotion or to sidestep into a new field, you’ll need to commit to learning new skills. One of the best ways you can do that is by taking free online courses. Blog posts and podcasts are great starting points for exploring a particular...
by Cristian De Nardo | Jan 6, 2022 | Marketing
Sometimes employees stay at a company for many years, loving the work they do and feeling like they’re exactly where they’re meant to be. Conversely, some employees leave and pursue other opportunities. Whatever the case is for your business, you likely want to retain...
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