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9 Employee Satisfaction Survey Questions That Will Reveal a Lot

by Cristian De Nardo | Oct 3, 2018 | Marketing

Employee satisfaction is critical for more than just glowing Glassdoor reviews — it can also mean all the difference for your company’s long-term growth. Consider this: from 1998 to 2005, stock prices for companies listed in Fortune’s “100 Best...

Domain Authority: The Ranking Factor Every SEO Should Know About

by Cristian De Nardo | Oct 3, 2018 | Marketing

Even the best on-page SEO efforts aren’t enough to rank on Google. Today, the search engine accounts for over 200 factors when it determines a SERP’s pecking order, so it’s nearly impossible to optimize your website and content for each of its ranking factors. But...

How to Create an Effective Snapchat Ad: An Experiment

by Cristian De Nardo | Oct 3, 2018 | Marketing

In March 2017, Snap Inc., the parent company of the popular social media app Snapchat, went public. To meet revenue expectations, they opted into a self-service ads model, as opposed to direct sales. It’s no question Snapchat is a popular platform — in the...

13 Guaranteed Methods for Becoming a Better Writer — Fast

by Cristian De Nardo | Oct 2, 2018 | Marketing

Communication skills are more important than ever, but what if your grammar doesn’t quite make the grade? Fifty years ago, you would’ve walked over to your coworker’s desk or called up to the second floor to ask a question. Now, whether your...

Everything You Need to Know About Facebook’s Recent Data Breach

by Cristian De Nardo | Oct 2, 2018 | Marketing

When Facebook announced last Friday that 50 million user accounts had been compromised, many of us weren’t sure what to think. Did that mean 50 million users had been exposed to content from a coordinated misinformation campaign, a la the 2016 U.S. presidential...
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