by Cristian De Nardo | Apr 7, 2022 | Marketing
According to HubSpot research, 93% of customers are likely to make repeat purchases with companies that offer excellent customer service. With that in mind, it’s no surprise that companies often look for creative ways to continue delighting their audience. A simple...
by Cristian De Nardo | Apr 6, 2022 | Marketing
It’s easy to picture the customer journey as a well-traveled, east-to-west road trip, following a single highway from awareness to consideration to purchase. In reality, people take a lot of detours. If you want a complete picture of the customer journey, it’s...
by Cristian De Nardo | Apr 6, 2022 | Marketing
Animated GIFs are great additions to your marketing. They’re easy to consume, provide a new way to capture your viewers’ attention, and can have a serious emotional impact. The best part about GIFs is that they aren’t too hard to make. If you have...
by Cristian De Nardo | Apr 5, 2022 | Marketing
Over the past few years, TikTok has seen explosive growth, and it shows no signs of slowing down. In fact, by the end of 2022, TikTok is predicted to reach 1.5 billion monthly active users. But there’s another big player in the game of short-form video —...
by Cristian De Nardo | Apr 5, 2022 | Marketing
Imagine this: as a content marketer, things are going pretty well for you — you’re confident about your upcoming campaign, the ROI from your last couple were stellar, and projections for the new one looked just as good, if not better, than ever before. And then...
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