by Cristian De Nardo | Dec 9, 2021 | Marketing
I once heard a new business owner define their target market as … wait for it … “everyone”. *cringe* While it’s nice to believe that everyone would be interested in purchasing your product or service, it’s not wise to define your target market as such. Not only does...
by Cristian De Nardo | Dec 9, 2021 | Marketing
While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently. There are hundreds of content marketing tools available – some free or cheap –...
by Cristian De Nardo | Dec 9, 2021 | Marketing
Asking “How is everyone?” at the beginning of every meeting isn’t always the best way to encourage team bonding. Sometimes, having a fun ice breaker can aid in that connection. The best ice breakers have the power to strengthen coworker bonds,...
by Cristian De Nardo | Dec 8, 2021 | Marketing
If you’re a fan of HubSpot’s Inbound Marketing Methodology, you probably understand the importance of customer success. In fact, 70% of businesses with growing revenue prioritize customer success as “very important.” So, if you want your...
by Cristian De Nardo | Dec 8, 2021 | Marketing
Millions of dollars are poured into the Google Display Network (GDN) every day. But why? Google offers endless options for marketers to promote their products, so how is this network different? Frankly — because it works. When industry competitors’ congest...
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