by Cristian De Nardo | Oct 20, 2021 | Marketing
Pageviews, unique pageviews, new visitors, and returning visitors — they all sound similar, but these metrics are not the same. If you don’t know the difference, you could be misinterpreting your website analytics and making some ill-informed decisions. Let’s make...
by Cristian De Nardo | Oct 20, 2021 | Marketing
Video adds value to your website, and the right videos can help drive increased traffic and conversion. As noted by Forbes, users retain 95% of the message when they watch videos compared to just 10 percent by text, making video a great starting point to streamline...
by Cristian De Nardo | Oct 20, 2021 | Marketing
Want to start a blog but worried that blogging is an oversaturated market? You may be wondering how your blog will stand out amongst numerous ones in the same industry. You may even fear that your blog won’t be successful because you’re unsure how to create a blogging...
by Cristian De Nardo | Oct 19, 2021 | Marketing
Content managers build a company’s content strategy, create targeted and relevant content, and distribute marketing communications to audiences online. They are organized, well-versed in fostering a brand voice, and often know their way around a blog post. You might...
by Cristian De Nardo | Oct 19, 2021 | Marketing
Emerging technologies always encourage scrutiny and critical analysis, and ad tech is no different. This discipline has been around for a few years, but it’s only recently caught the attention of savvy ad tech agencies. In the era of big data, they’ve...
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