by Cristian De Nardo | Sep 22, 2021 | Marketing
What’s worse than working with no data? Working with “bad” data. As marketers, we love to test headlines, call-to-actions, and keywords (to name a few). One of the ways we do this is by running A/B tests. As a refresher, A/B testing is the process of...
by Cristian De Nardo | Sep 21, 2021 | Marketing
To build a sizable Instagram following, you need to create compelling content that your audience actually craves. But if you don’t post your content at the right time, most of them will never see it.So how do you figure out the optimal post time for your...
by Cristian De Nardo | Sep 21, 2021 | Marketing
You’ve worked hard to become a manager and now you feel ill-prepared. Or perhaps you’ve been in your role for a while and feel stuck, stagnant. The imposter syndrome sets in and you’re not sure how to succeed in this role. Management skills aren’t innate, they’re...
by Cristian De Nardo | Sep 21, 2021 | Marketing
Have you heard the expression that it takes 10,000 hours of deliberate practice to make you an expert? That’s approximately 417 days if you were practicing 24 hours a day. Since that’s impossible, calculating about 3-4 hours a day of deliberate practice,...
by Cristian De Nardo | Sep 21, 2021 | Marketing
2020 was a whirlwind year for managers. For instance, among her own personal experiences learning how to work in a pandemic, my manager also needed to demonstrate empathy for employees who had stresses that interfered with their ability to work at their best. She...
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