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Google Posts: The Free and Simple Way for SMBs to Leverage Local Search

by Cristian De Nardo | May 19, 2021 | Marketing

In 2019, nearly one-third of online consumers in the U.S. used the internet on a daily basis to search for local businesses. And as of 2021, Google had 86.6% of the market share of search engines — meaning, getting noticed on Google is an effective way to boost...

What Are Email Whitelists, & How Do You Get On Them?

by Cristian De Nardo | May 18, 2021 | Marketing

A few weeks ago, I planned a trip to Charlotte. I booked my flights, and the day before I was supposed to leave, I tried to find my confirmation email. I couldn’t find it anywhere. Panicking, I called the airline. “Ma’am, your payment was denied. We...

7 Budget-Friendly Steps to Brand Your Business [w/ Expert Tips & Data]

by Cristian De Nardo | May 18, 2021 | Marketing

In marketing, it seems like the word “brand” is used a lot — the leading brand, off-brand, personal brand … you get the picture. But there’s often confusion around its meaning in business. What does it entail? Should you hire an expert? Most of...

20 of the Best Professional Bio Examples We’ve Ever Seen [+ Templates]

by Cristian De Nardo | May 18, 2021 | Marketing

Does your professional bio make a statement? In this article, we have great professional bio examples you should compare yours to — and a series of free bio templates you can use to make it perfect. If you’re anything like me, you probably don’t think about your...

12 of the Best Facebook Post Ideas for Facebook Lead Generation

by Cristian De Nardo | May 18, 2021 | Marketing

Most marketers know that Facebook is more than just another social media platform. It’s an essential business tool for companies of every size and industry. With a daily active user base of over 1.8 billion (98.3% or 1.73 billion of which are on mobile alone),...
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