by Cristian De Nardo | Jul 28, 2020 | Marketing
In 2020, video is more important to consumers than ever before. Each day, we stream our favorite shows, watch explainer videos on YouTube to learn something new, or follow events, Q&As, and interviews via live video. Unsurprisingly, video content’s current...
by Cristian De Nardo | Jul 28, 2020 | Social Media
Want to share more user-generated content (UGC) on Instagram? Wondering how to encourage your Instagram following to tag you in their content? In this article, you’ll discover how to get more people to create content about your products or services on Instagram....
by Cristian De Nardo | Jul 28, 2020 | Marketing
Before I buy anything that goes on my face, like skincare or makeup, I pour over the reviews. The only exception is when I’m shopping from a brand I trust. In some cases, I don’t even question a new launch from those businesses — I purchase the new items...
by Cristian De Nardo | Jul 27, 2020 | Marketing
Behind many great teams are great managers. Take my manager for example. Each day, she oversees a team of blog writers and editors, reports on the HubSpot Blog’s progress to stakeholders, and also manages many of the logistics and processes that keep our site...
by Cristian De Nardo | Jul 27, 2020 | Marketing
It’s easy to see marketing as a process specific to attracting and converting prospects — the practice of generating and capitalizing on potential customers’ interest. But once that potential has successfully been removed from the equation, and the...
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