by Cristian De Nardo | Jul 25, 2022 | Marketing
A recent HubSpot Blog survey asked 1,067 global marketing professionals working in B2B and B2C companies about the top marketing trends they leverage, the strategies they use, and the challenges they face. In this post, we’ll discuss the insight we gathered from...
by Cristian De Nardo | Jul 25, 2022 | Marketing
Email is undoubtedly one of the most powerful opportunities for engaging with your leads and customers, and increasing sales. In fact, email generates $42 for every $1 spent, which is an astounding 4,200% ROI — making it an incredibly effective tool for...
by Cristian De Nardo | Jul 25, 2022 | Marketing
Shopping habits have drastically changed over the past few years. For instance, while most of us previously browsed retail stores on a Saturday to find great deals, we now turn to Instagram to find discounts offered by influencers. And rather than watching TV ads to...
by Cristian De Nardo | Jul 22, 2022 | Marketing
With new marketing channels and trends constantly popping up, it can be difficult to know where your target audience actually is. Not only do you need to know where they spend their time, but also how they like to shop –- and that largely depends on their age group....
by Cristian De Nardo | Jul 22, 2022 | Marketing
As a marketer, you know you have to spend money to make money. This is particularly true when you’re trying to generate leads and acquire new customers. However, if there are ways to cut the cost of lead generation and customer acquisition without undercutting...
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