by Cristian De Nardo | Jul 10, 2019 | Marketing
Back in the days of Mad Men-esque advertising agencies, tracking how many people engaged with a particular ad campaign was nearly impossible to do well. Advertisers would sink money into mediums like radio and print, and hope sales of the advertised product went up....
by Cristian De Nardo | Jul 10, 2019 | Marketing
Marketers spend a lot of time drafting poignant email copy, designing wonderfully branded email templates, and crafting succinct and enticing email subject lines that get open and click-through rates skyrocketing. But before hitting send, have you considered whether...
by Cristian De Nardo | Jul 10, 2019 | Marketing
Let’s face it: A job search is, typically, anything but fun. It’s almost as if it carries its own five stages of grief. At first, there’s denial of its demoralizing nature. Then comes the anger over either radio silence or rejection from prospective employers. Of...
by Cristian De Nardo | Jul 10, 2019 | Marketing
Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing strategy. The biggest determinant of effective marketing, however, is your audience. If you’re...
by Cristian De Nardo | Jul 10, 2019 | Social Media
Do you want more warm leads from LinkedIn? Wondering how to use LinkedIn to schedule more calls or meetings with new leads? In this article, you’ll discover how to use four LinkedIn marketing features to nurture leads. #1: Recommend a Group Post for More Exposure to...
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