by Cristian De Nardo | Feb 8, 2022 | Marketing
The next Super Bowl is coming. And as we get closer to the big game, Americans aren’t just looking forward to the football — they’re also excited to see what the nation’s big-budget brands will come up with for this year’s ads. While much...
by Cristian De Nardo | Feb 7, 2022 | Marketing
Have you ever watched an Instagram story and thought, “[Insert name of friend] needs to see this?” One of my favorite aspects of Instagram — and social media in general — is its shareability. For businesses, it’s also a great way to engage your...
by Cristian De Nardo | Feb 7, 2022 | Marketing
I can’t think of many tasks people dread more than writing a resume. There are so many little things you need to add, rephrase, check, double-check, triple-check. Post-pandemic, the job search is a whole different ball game, with new considerations you haven’t...
by Cristian De Nardo | Feb 7, 2022 | Marketing
Love, flowers, chocolate, blah blah blah … Where are the marketing results?! Okay, probably not what your Valentine’s date cares about. But if you’re a marketer, you might be interested in merging the most lovey-dovey of days with your marketing. But...
by Cristian De Nardo | Feb 4, 2022 | Marketing
If you’ve ever been in charge of gathering reports for your marketing team, then you know there are a plethora of metrics you can measure. One metric that gets overlooked is share of voice. However, this is a versatile metric that you can use in a competitive...
by Cristian De Nardo | Feb 4, 2022 | Marketing
As a marketer, you might be focused on creating organic content most of the time. But you should keep in mind that paid advertising is just as important. When you manage the paid ads for your business, you can go through individual ad managers such as Google Ads or...
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