by Cristian De Nardo | Aug 19, 2021 | Marketing
Imagine this: You’re a project manager at a boutique marketing firm tasked with training the new PM and getting them up to speed on how to do their job to meet expectations. To fulfill this request, you probably had to learn a series of actions already set in place....
by Cristian De Nardo | Aug 19, 2021 | Marketing
The other day, I roamed the aisles of CVS and picked up the same toothpaste I’ve been buying for years. I didn’t think twice about it. I made the purchase on auto-pilot. I didn’t consider testing out a different brand or purchasing one from another...
by Cristian De Nardo | Aug 19, 2021 | Marketing
In just 5 years, Daily Harvest, which provides healthy, easy-to-prep meals to customers based on algorithmic flavor preferences, disrupted the food industry and earned more than $250 million in revenue. And, even before the acceleration in home food deliveries in...
by Cristian De Nardo | Aug 18, 2021 | Marketing
Growing up, a few of my baseball coaches were some of the most ruthless and demanding people I’ve ever met. They used fear to push my team to our physical and emotional limits, intimidated us with cruel ultimatums, and didn’t really seem to care about us as people....
by Cristian De Nardo | Aug 18, 2021 | Marketing
Manual data entry might be one of the most tedious and inefficient tasks in the corporate world. Not only does it put you to sleep, it also wastes precious time and resources, slashing your productivity to bits. Fortunately, there’s technology that can automate these...
by Cristian De Nardo | Aug 18, 2021 | Marketing
The word “guerrilla,” in its written form, seems very intense. It conjures images of rebellion and conflict. Put it next to the word “marketing,” and it makes a lot of people ask, “Huh?” But guerrilla marketing isn’t some sort...
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