by Cristian De Nardo | Jul 26, 2021 | Marketing
One of the best ways to deliver valve to and engage with your subscribers — those who already like, know, and trust your brand — is through an email newsletter. With the strategy in place, newsletters help you keep your contacts engaged with your business, establish...
by Cristian De Nardo | Jul 26, 2021 | Marketing
When you begin implementing a social media strategy for your business, one of the first questions you’ll ask yourself is this one — Should my business be on Twitter, Facebook, or Instagram? Those three social media sites offer considerable opportunities to...
by Cristian De Nardo | Jul 26, 2021 | Marketing
Disclaimer: This blog post is not legal advice for your company to use in complying with data privacy laws like GDPR. Instead, it provides background information to help you better understand data privacy best practices. This legal information is not the same as legal...
by Cristian De Nardo | Jul 23, 2021 | Marketing
Grabbing — and keeping — your audience’s attention has never been harder. Nowadays, people are bombarded with marketing 24/7, and yet in the last five years, the average attention span has actually dropped — to a mere eight seconds. Fortunately, there are fun and...
by Cristian De Nardo | Jul 23, 2021 | Marketing
Let’s say a salesperson comes up to you and says, “Here’s something you should know about.” If you don’t see this person as a trustworthy, knowledgeable source, you probably have no reason to listen. Let’s replace the salesperson...
by Cristian De Nardo | Jul 23, 2021 | Marketing
The quality of your CRM data impacts your entire organization, bottom to top. Your marketing teams rely on quality data to segment contacts, personalize messaging, and create targeted campaigns. Your sales teams require accurate data to speak to your prospects’...
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