by Cristian De Nardo | Jul 12, 2021 | Marketing
In 2020, 42% of people used social media channels for product research. With younger generations getting more and more connected to social media, the amount of product research done on these platforms is likely to grow. In fact, 16 to 24-year-olds already conduct more...
by Cristian De Nardo | Jul 12, 2021 | Marketing
Content marketing is the process of planning, creating, and sharing content with your target audience. It helps you generate brand awareness, convince customers to take action, and drive revenue. There are various types of content marketing, like social media and...
by Cristian De Nardo | Jul 12, 2021 | Marketing
We complain about spending countless hours in unproductive and mismanaged meetings. But the greater crime is all the wasted time we spend scheduling the meeting. The endless back-and-forth communication and steps — reviewing calendars, determining the best place to...
by Cristian De Nardo | Jul 12, 2021 | Marketing
If you spend time optimizing your blog or website’s content, headers, subheaders, and meta descriptions for search engines, the following image should alarm you: The screenshot above is the first search engine results page (SERP) Google produces for the search...
by Cristian De Nardo | Jul 12, 2021 | Marketing
In a lot of ways, technology has made it easier to reach potential customers. Automated email marketing allows you to speak to an entire database of contacts with just the touch of a button. And while email has proven to be significantly more efficient at converting...
by Cristian De Nardo | Jul 12, 2021 | Marketing
Whenever I share a screenshot of a friend’s funny text on social media, someone always points out the huge number of unread text messages I have. “Why do you have so many unread texts? And, who are you ignoring?”, my friends often ask. The truth is...
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