by Cristian De Nardo | Nov 2, 2020 | Marketing
Peanut butter and jelly. Puppies and the park. Beach days and ice cream. Some things just obviously go together — but what if I put sales and marketing together in that list? Would you still think they worked better as a pair? More than likely, you haven’t quite...
by Cristian De Nardo | Nov 2, 2020 | Marketing
Musical.ly, created in 2014, was a music sharing app whose users would share short videos of themselves lip-synching to different music snippets. The platform was among the top 100 downloaded apps for two years straight, and users posted around 13 million videos per...
by Cristian De Nardo | Oct 30, 2020 | Marketing
Guess what? Global marketing is no longer reserved for brands with deep pockets, nor is it a huge hassle for already over-burdened marketing managers. In fact, a global presence is possible for any business with a creative strategy and an understanding of world...
by Cristian De Nardo | Oct 30, 2020 | Marketing
By September of 2019, nearly 60% of Australia’s population was on YouTube. With internet and social media usage increasing in Australia, the percentage above is likely to grow. Like people in many other countries, Australians embrace video when it comes to...
by Cristian De Nardo | Oct 30, 2020 | Marketing
If you’ve been a marketing professional for years now, learning about the four P’s of marketing might seem like a throwback to you. However, for those of us who work in the industry but didn’t study marketing in college, it’s entirely possible...
by Cristian De Nardo | Oct 29, 2020 | Marketing
With over 1 billion active users, Instagram is undoubtedly one of the most far-reaching social media networks you can use for marketing purposes. Instagram has proven a viable advertising option for businesses today, and shows no signs of slowing down — in fact...
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