by Cristian De Nardo | Apr 5, 2021 | Marketing
Whenever a new feature comes out on social media, I am usually a late adopter. Back when Instagram launched Stories, a worthy Snapchat opponent, I thought, “Hm, I don’t know about this.” Perhaps it’s because change, even if slight, is...
by Cristian De Nardo | Apr 5, 2021 | Marketing
At least once a month, I discover a new brand and take a quick peek at their profile. Within a few seconds, I decide if I’ll hit that “follow” button or exit the page. In those few seconds that I’m assessing the brand’s profile, I’m...
by Cristian De Nardo | Apr 2, 2021 | Marketing
People watch almost 5 billion videos every day on YouTube. It’s no wonder content creators choose this channel to share their ideas, products, and skills — they know there’s potential to earn a great following and potential customers. Given the...
by Cristian De Nardo | Apr 2, 2021 | Marketing
We are creatures of habit, especially when it comes to buying behavior. We know the location of our favorite products in the store, and we trust that they’ll work year after year. According to McKinsey, nearly 3 out of 4 Americans stick with the same brand — and...
by Cristian De Nardo | Apr 2, 2021 | Marketing
Benjamin Franklin once said, “An investment in knowledge always pays the best interest.” That’s never been truer than it is today. With new technology emerging at breakneck speeds, there’s a palpable pressure to continuously upskill. Whether you want that job...
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