19 Free Resume Templates You Can Customize in Microsoft Word

No matter what industry you work in (or your experience level in that industry), a plain, black-and-white resume written in Times New Roman font can actually weaken a job application. But just because resumes have gotten more creative doesn’t mean you need special design software to make your application stand out. On the contrary, writing your resume in good old Microsoft Word is still the perfect way to develop your personal brand, while also communicating your experience and career goals. Read on to find out how to make your resume in word, then download one of 19 amazing resume templates that open directly in Microsoft Word. How to Make a Resume in Word Open Microsoft Word on your computer. Select either “Basic Resume” or “Bold Resume” from the template menu. Fill in your name and contact information at the top. Draft a brief summary of your experience and goals. Enter your school and latest education. Describe each job you’ve held using the lines prompted on the template. List all relevant skills. Describe any relevant accolades and accomplishments. 1. Open Microsoft Word on your computer. If you have Microsoft Word installed on your computer, open the program and let it load for a moment. There will be a couple of helpful options waiting for you on the first screen, specifically for resume creation. 2. Select either “Basic Resume” or “Bold Resume” from the template menu. Once you’ve launched MS Word, a window of templates will appear. Scroll down until you see the template options designed for resumes — there will be at least two of them. Double-click the one that...

Why the New Google My Business App Makes for a Pivotal Marketing Moment

Earlier today, I saw a tweet that impressively captured the space between a proverbial rock and hard place where many marketers and small-to-midsize businesses (SMBs) might find themselves. The tweet was part of an ongoing conversation in response to a recent New York Times investigation of never-before-reported events that led to Facebook’s high-profile crises and missteps over the past few years.  One commenter suggested that advertisers — those who use Facebook’s ad targeting tools to build and promote their businesses — leave the network, effectively cutting off the company’s largest revenue stream. To which another commenter essentially asked, “But where else is there for them to go?” This story is not, however, about the pros and cons of advertisers leaving Facebook. Rather, it’s a story about moves made by other companies to create new platforms for businesses to establish a broader — or perhaps alternative — digital presence. One such company is Google, who earlier this week announced its new Google My Business app. Here’s a look at the app — and why it represents a pivotal moment in marketing. The Google My Business App The road to this app began a few weeks ago, when Google introduced a new feature to Maps that allowed Android users to follow a business on that platform.  On the consumer side, the development was positioned as a way for users to keep up with existing favorites and new establishments alike on Maps for Android and mobile search. (When or if these features will be available for iOS users is unclear.) Image source: Google On the flip side, the follow feature allowed these businesses to create...

Agency Growth Isn’t Just About Your Agency Anymore

There’s a common misbelief that business growth is only about increasing numbers. It’s a lie that businesses should only focus on increasing the number of email subscribers, qualified leads and revenue. It’s a lie that businesses have to be obsessed with metrics to solve for their bottom line. For agencies, this ruthless mentality comes at the expense of your clients. Your clients are humans, after all, and no one wants to be treated like a number in a spreadsheet. Focusing only on increasing numbers lends itself to agencies who make short-term decisions that sacrifice long-term client relationships, trust, and success. We believe there’s a better way to grow your agency. The best agencies grow because of the success of their clients. They realize that their client’s success is inextricably linked with their own. Metrics-driven growth cannot be the only, ultimate goal. Chasing growth should not come at the cost of compromising your (or your client’s) values. Fortunately, there’s a way for your agency to grow better. Here, we’ll cover a few of our biggest tips to ensure your agency is able to grow with your clients. 1. Focus on the big picture. To ensure your agency is growing as your clients grow, it’s critical you focus on the big picture. For instance, how can you help train your client’s employees so they can become self-sufficient and independent in their own growth? Additionally, perhaps your client needs guidance when it comes to re-imagining future goals. Rather than looking at goals as numbers on a graph, consider how you can help your client dream bigger — which will undoubtedly payoff for your...

Earn My Attention, Don’t Steal It [The Customer Code Series]

Editor’s note: This is the second post in an 11-part series on the HubSpot Customer Code. You can subscribe to the full series here. Your time is precious. So is your customer’s. We know this is true, but we still somehow feel okay about stealing another person’s time and attention when we’re in a business context. Wait…stealing? Really?  We don’t think of aggressive sales and marketing tactics as stealing. But, what’s the word for when someone takes something from you, that you value (like your time) without your permission and gives you nothing in return? I think the word is “stealing.” And the end result of all this attention theft is that customers don’t trust us. Globally, only 3% of people say they trust sales and marketing professionals. That’s two meager percentage points above politicians and car salesman — ouch! When a company reaches out to people without permission, 85% of consumers say their opinion of that company goes down: The people who were on your “target” list of great potential customers are now less likely to buy from you in the future because you didn’t earn their attention, you stole it. Evidence of this low opinion and lack of trust is everywhere. Salespeople and marketers have the dubious honor of spawning an entire cottage industry of technology designed to keep us out of our prospects’ lives: Ad blockers Mass unsubscribe tools Companies that exist just to guard our time against robocallers Apps to protect people from cookie gathering It’s as if people are installing home security on their attention. Earlier this year, the European Union introduced sweeping new...

How to Maximize the Exposure of Your Videos: A Strategic Plan

Is video a key part of your social media strategy? Wondering how to get more visibility for the videos you create? In this article, you’ll discover a step-by-step plan to help you post, promote, and distribute your videos more effectively. Why Your Business Needs a Video Distribution and Promotion Strategy Right now, video is the […] The post How to Maximize the Exposure of Your Videos: A Strategic Plan appeared first on Social Media Examiner. from Social Media Examiner https://ift.tt/2DFr4ky via...