by Cristian De Nardo | Nov 12, 2019 | Marketing
When it comes to content, sometimes old school can be a good thing (namely, when it comes to old-school rap or Throwback Thursday on Instagram). But when it comes to your company’s public relations strategy, being old school isn’t advantageous for your...
by Cristian De Nardo | Nov 12, 2019 | Marketing
With over 800 million active users, Instagram is undoubtedly one of the most far-reaching social media networks you can use for marketing purposes. Instagram has proven a viable advertising option for businesses today, and shows no signs of slowing down — in...
by Cristian De Nardo | Nov 12, 2019 | Marketing
When most people think of links, they think of connecting two different webpages together. You use hyperlinks to connect two of your blog posts, or a blog post and a landing page, or a blog post and a product page, or a tweet to your website. But that’s not all...
by Cristian De Nardo | Nov 12, 2019 | Marketing
Influencer marketing has skyrocketed since it first made its mark. That’s very much due to the way purchasing decisions have changed over the years. In 2018, a study found that only 4% of people trusted celebrity endorsements. This is probably because they...
by Cristian De Nardo | Nov 12, 2019 | Marketing
Instagram is no longer just about connecting with friends — in 2018, it has become an incredibly powerful platform for finding your voice and creating a business. In fact, Instagram’s estimated mobile advertising revenue is expected to reach 6.8 billion...
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