by Cristian De Nardo | Nov 10, 2020 | Marketing
Millions of dollars are poured into the Google Display Network (GDN) every day. But why? Google offers endless options for marketers to promote their products, so how is this network different? Frankly — because it works. When industry competitors’ congest...
by Cristian De Nardo | Nov 10, 2020 | Marketing
If you’re in business, you need to know how to create captivating presentations. Whether you’re trying to convince your boss to support a new campaign, talking with a prospect to close a deal, or building a new piece of marketing collateral, you need to...
by Cristian De Nardo | Nov 10, 2020 | Marketing
These days, businesses across every industry are investing in social media marketing. But no matter how great your social media content is or how many people follow your accounts, you won’t be able to grow your audience, reach, and presence if you don’t...
by Cristian De Nardo | Nov 9, 2020 | Marketing
Headlines are the first look (and sometimes, the only look) people give your content. Think of all the times you’ve scanned title after title before clicking on the one that stopped your scroll. You’re not the only one who whisks by without reading. We...
by Cristian De Nardo | Nov 9, 2020 | Marketing
With all the algorithm updates, changing content preferences, and memes sprouting up on social media, it can be more challenging to adapt your social media marketing strategy than it was acclimating to the awkwardness of puberty. Despite its perpetual evolution,...
by Cristian De Nardo | Nov 9, 2020 | Marketing
Ah, Black Friday — the biggest shopping weekend of the year is around the corner. In 2020, Black Friday is going to exist primarily online. Which means, as a marketer, it’s critical you prepare marketing materials ahead of time to ensure you’re able...
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