by Cristian De Nardo | Dec 22, 2020 | Marketing
Keywords are king when it comes to engaging users and increasing your search engine ranking. As a result, search engine optimization (SEO) has become a multi-million dollar business with a host of experts offering advice on how best to move up the search engine...
by Cristian De Nardo | Dec 22, 2020 | Marketing
According to the National Retail Federation, eCommerce accounted for 20.9% of total holiday sales in 2019, and that number seems to increase every year. As a result, you have the opportunity to position your online shop in front of a huge base of consumers who are...
by Cristian De Nardo | Dec 21, 2020 | Marketing
The malls are decked with holly, your inbox is filling up with holiday-themed promotions, and you’ve deemed it socially acceptable to start listening to your favorite holiday playlist on Spotify… or maybe that’s just me. Either way, the holiday...
by Cristian De Nardo | Dec 21, 2020 | Marketing
Ask any marketer who’s responsible for copywriting about their writing process, and you’ll quickly find out that there’s no specific process to follow. Additionally, copywriting varies depending on your audience, purpose, and format — copywriting for...
by Cristian De Nardo | Dec 18, 2020 | Marketing
Some argue that in the world of marketing, ebooks are dead. Others say they are not. But the fact is that ebooks — when written, designed, and marketed properly — can generate thousands upon thousands of contact submissions for your business. Whether you’re just...
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