7 External Linking Best Practices for SEO

Content. Links. RankBrain. These are the top-ranking factors Google considers when it comes to showing results on the search engine result page (SERP). Given that much of search engine optimization centers around getting lots of good links to and from your website,...

How to Sell on Twitter With These 13 Tips

Connecting with your audience on social media might seem as simple as a post and a follow, but it’s actually a lot more complex. Twitter as a marketing tool can apply to PR, thought leadership, brand building, and lead generation. Selling on Twitter takes some skill...